BlackBerry 10 advertising in the UK is strong


BlackBerry Experience

While here in Toronto and taking some time to go exploring the city, I've realized there is a lot of advertising out there for BlackBerry 10. Perusing through some Flickr accounts tonight on the hunt for other ads in various regions, I happened to come across a rather large bevy of UK advertising images that clearly show advertising is high in that area as well.

Arguably, the Super Bowl was a big step for BlackBerry despite the fact that the devices won't be available until later this year but in seeing the amount of money being spent in those areas, I have to wonder if the same marketing push is going to take place in the U.S. on the same scale. I certainly hope so. Part of what I believe will help BlackBerry and BlackBerry 10, is getting the word out there that new OS isn't the same old BlackBerry they remember from before.

BlackBerry Z10 ads hit web and print


BlackBerry Z10 print ad

Now that the BlackBerry 10 advertising train has left the station, we're seeing the Z10 pop up all over the place. The London Evening Standard had a huge spread featuring our beloved new device, plus YouTube videos are now starting to show off the software features in pre-roll ads. Of course, this all kicked off with the coy Super Bowl ad, which was followed up with a few other TV spots.

A new must-watch BlackBerry TV ad


Wake Up Be Bold BlackBerry Australia website goes live


Wake Up. Be Bold.

While we wait for BlackBerry 10 phones to hit the market, RIM has to keep pushing hard to sell BlackBerry 7 Smartphones around the globe. 

First BlackBerry PlayBook commercial finally airs!


More BlackBerry PlayBook promo videos from RIM!

BlackBerry PlayBook commercial
Following up on Kevin's post from earlier, here are two more BlackBerry PlayBook videos from RIM: Your Portable Life and Striking Power. I really like the one with the cowboys. ;) All this advertising lately is very encouraging to those of us waiting anxiously for any indication of just when the PlayBook will be released. Check out the videos after the break and make sure to stay close for more coverage from CES 2011!