BBM Video, Screen Sharing, Browser, Time Shift Camera, Keyboard and more are shown off along with the black and white versions of the BlackBerry Z10. As a group they look great but some of them certainly could look better. The white Z10 BlackBerry Hub image with the holster for example just looks poorly edited and none of them are using the new icons. Assuming they're even legit, they're almost certainly just draft or older images and will see some polish before going live anywhere.
Source: Rapid Berry