The BBM team has been on a roll as of late with big brands signing on for BBM Channels, the roll out of BBM Protect and having won 'Best Mobile Chat App' in Indonesia but they've now also scored another prime placement within Abu Dhabi-based Jannah Hotels & Resorts.

The hotel chain announced all employees including room attendants, engineers and management team have been equipped with BlackBerry smartphones including the BlackBerry Z10 and BlackBerry Q5 to increase efficiency within the organization and reach operational excellence.

"BBM is an amazing productivity tool. The integration of BBM into our daily operation enables instantaneous and trusted conversations between and within the departments and helped us vastly improve operational efficiency to deliver a richer and seamless experience for our guests." - Nehme Darwiche, CEO and Founder of Jannah Hotels & Resorts.

The press release doesn't state exactly how many devices will be deployed but Jannah maintains several hotels across Dubai, Abu Dhabi and Al Ain. You can view the full press release via the source link below.

Via: BerryFlow