Oh how it is to remember the days when telemarketers and solicitors only called your home phone. The days when the mobile phone was free from calls to let you know that you've won a trip in a raffle that you never even entered, or that you can extend your car's warranty are long gone. Now we seem to be bombarded by phone call after phone call about those trips we've won and the credit crisis -- it's time for a solution, and this is where TrueCaller for BlackBerry comes in.
"Our vision is to create the world's largest phone book", said Nami Zarringhalam, co-founder and CEO at TrueCaller. "As BlackBerry is a dominant player in many parts of the world, we firmly believe it is of essence for us to be presence in the BlackBerry App World to be able to grow even in a faster pace".
TrueCaller eliminates the need for playing the guessing game deciding whether you should pick up that unfamiliar call or not. The app will first tell you who it's from and second, will allow you to block phone calls from that number from there on in. The magic of the app is largely due to the huge crowd-sourcing database of over 2.5M users who are currently using TrueCaller worldwide. Since BlackBerry users are worldwide, they felt that BlackBerry was a good fit for their application.
While I know that me falling in love with this app was mainly due to the blocking of telemarketers, it also pulls data from the yellow and white pages to get important details about all of your calls. No longer will you need to take a risk not knowing if it's your boss or an old friend calling you. TrueCaller is now available in BlackBerry App World for the low cost of free and will be available for devices running OS5 or higher. Remember that it can take up to 24 hours for it to populate across the servers in App World.
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