If the commercial above looks a bit familiar, it's most likely because it's essentially the same ad used for the BlackBerry Torch 9810 last year. It seems that RIM just recut the spot to show off the BlackBerry Bold 9900 this time around. It does make it hard to believe that our buddy Diplo is using a Bold 9900 now and you would think they'd just shoot another ad to change things up. Tisk tisk RIM for being lazy :-)

This post may contain affiliate links. See our disclosure policy for more details.