It's been a few months since we last saw a big price drop with the BlackBerry Z10 in the UK, but Carphone Warehouse are at it again. Right now, the UK retailer has the first BlackBerry 10 handset from just £149.95 on Pay-As-You-Go when you upgrade, or £159.95 for new customers. If you need it SIM free then you are only looking at £179.95. And the contract prices are cheap too - starting at just £14.00 per month with no up-front cost for the BlackBerry.
These new prices are a big step down from when we last looked - then the Z10 was £259.95. Why the Z10 has dropped so much is anyones guess. I realize that it has now been around since Q1 this year but at this new price I can't see much (if any) profit being made. Carphone Warehouse still have the BlackBerry Q10 at £499.99 SIM free which seems a bit of a joke when you put the two side by side now.
On the run up to Christmas this could possibly be one of the biggest bargains for the UK smartphone market. I wonder if that is what is behind the new pricing?
Feel free to air your thoughts in the comments. Thanks for the heads up Steve.