Over on the BlackBerry Business Blog they have published a story about a gentleman who goes by the name of Neall Hards. Neall is taking part in his first World's Toughest Mudder, something I have never heard of, and for those of you in the dark like me here's the low down:
Competitors will have 24 hours to complete as many laps of a Tough Mudder course as they can. At the 24 hour mark, all competitors must complete the lap they are on and the winners will be whichever participants have completed the greatest number of laps in the allotted 24+ hours.
Sounds a bit bonkers if you ask me, but Neall can't be that mad as he relies on his trusty BlackBerry, so we instantly love him. Like many of us, Neall has used a BlackBerry for over ten years in business. When it came to training for the gruelling event he discovered runtastic Pro which which uses his BlackBerry smartphone's GPS functionality to track his running distances, kilometer paces and time averages.
"The runtastic app on my BlackBerry smartphone acts as a coach and as a running mate," said Hards. "Whether it tells me that I'm running at a great pace or that I'm lagging, the constant flow of information motivates me to push even harder."
"All I need is a waterproof bag and my backpack," said Hards. "My BlackBerry smartphone swims with me, rolls around with me and gets muddy with me, and I've never had any issues."
"There isn't a day that goes by, or an hour that goes by, where I don't pick up my BlackBerry smartphone and use it for something," said Hards. "I just can't put it down."