This is a rather strange move by Verizon but hey, it's not the strangest thing we have seen them do that's for sure. It appears as if Verizon is reaching out and starting their own application storefront and is offering big money (approx. $100,000+ total) to those who partake in the creation of these applications.
RIM devices have been targetted here as being the key device people should be developing for, which can be rather tricky. Maybe that's why this sort of event is even being held.
Registration for this all is set to begin on August 14th and closing for application submissions is on September 20th. So if building an application, winning some money and sharing revenue with Verizon for these apps sounds like a sweet deal to you, then check out the full details on their site.
