Back in September we let you know that Starbucks was testing out their new mobile card app in limited markets. It looks like their testing went well, because starting Wednesday, January 19, the app is going official across the US. What does this mean for you? Just enter your Starbucks Card number and your BlackBerry Tour, Curve or Storm becomes your Starbucks Card. You can register your card, check your balance and track the Stars you earn toward free beverages through My Starbucks Rewards.
And here’s the coolest feature: you can pay for your drink using the Starbucks Card Mobile app! Enter your card number and your device will display a barcode you can use as your Starbucks Card to make purchases. Mobile Pay is available at more than 7,500 Starbucks stores, including all Target Starbucks stores, in the United States. To download Starbucks Card Mobile for your BlackBerry, text GO to 70845.
I hope Starbucks expands the availability of the app to more BlackBerry models and other countries, and soon! There is a huge chunk of market out there they are missing out on with the current limitations. If you are a Tour, Curve, or Storm owner in the US will you be trying out the Starbucks Card Mobile app?