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Kevin's So Insane He Just Might Be Right Ideas

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It's time to change the name of Research In Motion to BlackBerry
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It's time to change the name of Research In Motion to BlackBerry

Posted by Kevin Michaluk on 30 Jan 2012 10:24 am
While Research In Motion carries out the process of recruiting a new Chief Marketing Officer to the company, I've decided to temporarily fill the position by throwing some CrackBerry Kevin BlackBerry marketing logic into the ether. You know what they say - no time like the present. And with new CEO Thorsten Heins set to present his ideas for change to RIM's board in two weeks time, the sooner...
23 Comments

CrackBerry DIY: Go BIG Pimp'n and Wear your BlackBerry PlayBook as a Necklace!

Posted by Kevin Michaluk on 26 Oct 2011 3:52 pm
[ youtube video link for mobile viewing ] When I saw Marco van Hylckama Vlieg wearing a BlackBerry PlayBook around his neck in his BlackBerry Rap video submission for CrackBerry Super Fanboy Contest I was INSPIRED. I just knew going to BlackBerry DevCon in San Francisco this year that I had to represent the loyal BlackBerry fans out there with a pimp'n PlayBook necklace of my own....
Message to RIM: Fix the way Google Analytics reports BlackBerry browser data on new devices. You're helping the competition!
78 Comments

Message to RIM: Fix the way Google Analytics reports BlackBerry browser data on new devices. You're helping the competition!

Posted by Kevin Michaluk on 6 Oct 2011 3:04 pm
Left Chart: PlayBook, BB6 & BB7 stats are reported under Safari Right Chart: Drilling into Safari stats, PlayBook, BB6 & BB7 devices report as Safari / (not set) SERIOUSLY. Given the "perceived" state of BlackBerry in the marketplace today, having to write a blog post like this makes me really, really upset. I'm going to assume it's an oversight by Research In Motion or the Torch...
QNX Developer Phone to be BlackBerry Colt? First Commercial QNX BlackBerry Smartphone to support LTE?!
65 Comments

QNX Developer Phone to be BlackBerry Colt? First Commercial QNX BlackBerry Smartphone to support LTE?!

Posted by Kevin Michaluk on 26 Sep 2011 3:10 pm
On the recent RIM earnings call one of the most unexpected things said by RIM's Founder and Co-CEO Mike Lazaridis was this: "Well, we've got a lot of planned announcements at DevCon in October, and we've got -- we'll be announcing our new development platform for QNX and our QNX-based phones. We'll be launching the development phones, so that people can start experiencing the QNX phones...
The Fate of the BlackBerry PlayBook: Bright Future? Graveyard? Wonky Life of Licensing? All of the above??
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The Fate of the BlackBerry PlayBook: Bright Future? Graveyard? Wonky Life of Licensing? All of the above??

Posted by Kevin Michaluk on 15 Sep 2011 3:54 pm
With a Research In Motion earnings announcement and investors call happening later today (we'll be live blogging it at 5pm ET here on the CrackBerry blogs), per usual we're seeing the stories ramp up on the internet as analysts start voicing their predictions about how RIM is doing and what the future holds. I always like reading these stories. I talk to a lot of analysts on a regular basis (...
Fun Photo: Future Shop joins in on the RIMPIRE STRIKES BACK campaign
11 Comments

Fun Photo: Future Shop joins in on the RIMPIRE STRIKES BACK campaign

Posted by Kevin Michaluk on 14 Sep 2011 9:12 pm
OK. So I can't say for 100% certain that CrackBerry's RIMPIRE STRIKES BACK initiative is what inspired Canada's Future Shop to put RIM Strikes Back, BBM 6 is here on the cover of their latest issue of Cellshop, but I'm going say it did. Think about it. RIM isn't in the consumer facing brand that the average person knows.... BlackBerry is. So for Future Shop to decide to put RIM strikes back vs...
Calling All BlackBerry Developers... Be sure to attend MY Session at BlackBerry DevCon 2011!!
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Calling All BlackBerry Developers... Be sure to attend MY Session at BlackBerry DevCon 2011!!

Posted by Kevin Michaluk on 31 Aug 2011 5:30 pm
Guess who's going to be giving one of the sessions at BlackBerry DevCon this year? I AM!! While it's not up in the session catalog just yet (should be there by the end of the week), I'll be on stage for a breakout session giving tips and tricks to BlackBerry developers in attendance on how to work with bloggers and the media to maximize the exposure of their app efforts. Here's the overview...
61 Comments

The New York Times tackles BlackBerry versus iPhone

Posted by Joseph Holder on 29 Jul 2011 11:44 am
Oh my stars, folks; someone got it right! The debate over which smartphone is better, BlackBerry or iPhone, has raged since the dawn of...well, the iPhone. In this video from The New York Times, assistant technology editor Sam Grobart, and Dealbreak editor Andrew Ross Sorkin finally have it out. Mano a mano, suits versus khakis, iPhone vs. BlackBerry. The two swap smartphones (and their...
10 Reasons why Google will buy Research In Motion
184 Comments

10 Reasons why Google will buy Research In Motion

Posted by Kevin Michaluk on 4 Jul 2011 2:48 pm
As a long-time BlackBerry enthusiast and proud Canadian, I want to see Research In Motion turn around the negative sentiment that is now stalking them in the media and gain back the sales momentum and brand popularity they have enjoyed in the past. But should this challenge prove too difficult in the months ahead or simply take too long to execute in the face of an eroding market cap, what...
Further Explanation on Why we are Waiting Sooo Long for BlackBerry 7 Smartphones to be Released
158 Comments

Further Explanation on Why we are Waiting Sooo Long for BlackBerry 7 Smartphones to be Released

Posted by Kevin Michaluk on 17 Jun 2011 9:46 am
Reflecting upon Thursday evening's RIM Q1 Results and earnings call, the pieces finally fell into place so we can more accurately tell the story of why it is taking so long for RIM to bring the BlackBerry Bold 9900/9930 and other next-generation BlackBerry Smartphones to market. On the historic call, which featured both Co-CEOs Jim Balsillie and Mike Lazaridis delivering the results...

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