Sweetest Vodafone Storm / McLaren F1 Video Ever!

on 10 Mar 2009 11:58 AM

We're only 16 days away from the official start of the 2009 Formula 1 season and some hardcore Lewis Hamilton fans (along with a bit of help from Vodafone and McLaren we assume) have put together what has to be one of the sweetest ads / elaborate stunts / examples of corporate viral advertising for the BlackBerry Storm ever. LOVE IT!

Watch the video. Seriously?! An RC car controlled by the Storm? An F1 car controlled by the BlackBerry Storm? I wants it!!!! After BlackBerrys and smartphones, Formula 1 is my passion (can't wait for Melbourne!). So if you're reading this McLaren, how about you bring this CrackBerry Addict down to Monaco this season for a pit tour :-)

[ via PitPass ]

Filed Under: News & Rumors; Tags: video

93 Comments

Posted by gabrielef Tuesday, Mar 10, 2009 1060 days ago

That is so awesome! can I control my remote control helicopter? Where can I get one?
(Didn't know BT could reach beyond 30 ft.? Is this like that Nike/Ronaldinho commercial where he keeps kicking the ball against the upper bar of the goal posts and it's so hard to believe?)

Posted by Ilesy Saturday, Mar 14, 2009 1056 days ago

For starters the 'upper bar of the goal posts' is called the crossbar! and secondly that video with Ronaliniho hitting it repeatly from the edge of the box is a fake which might be why its so hard to believe! and bluetooth only has a range of 10 feet which leads me to believe that this is a fake too. The little remote control car could well of been rigged like that with the bluetooth (Sony ericsson did a bluetooth remote control car years ago) but on the real thing some how i don't think so!

Posted by scottvaw Tuesday, Mar 10, 2009 1060 days ago

Awesome!!!!

Posted by cpuking2009 Tuesday, Mar 10, 2009 1060 days ago

if im not mistaken that was NOT and iphone. 2points for bb storm 0 for iphone!

Posted by BiggyMcWang Tuesday, Mar 10, 2009 1060 days ago

Berry Noice!

Posted by udhaeshkronjave Tuesday, Mar 10, 2009 1060 days ago

I'm speechless!

Posted by wezra Tuesday, Mar 10, 2009 1060 days ago

Now, that is what the Storm was meant for!!!!!!!!!!!!!!!!

I can see a bunch of guys sitting up in the driver’s suite looking down at the track controlling their F1 cars around the race track, Storm in hand, while sipping their favorite beverage. No in-car drivers needed... that would be very cool!!!!

Posted by Black berry blackout Tuesday, Mar 10, 2009 1060 days ago

i want it now, lol. where is the app and the car.

Posted by ipod video repair Friday, May 08, 2009 1001 days ago

Ha! That was great. I'm watching that again!

Posted by sanchezj Tuesday, Mar 10, 2009 1060 days ago

where can we pick up this app? HAHA

Posted by gio54 Tuesday, Mar 10, 2009 1060 days ago

I ssssooooo want 1!!

Posted by metromann Tuesday, Mar 10, 2009 1060 days ago

Maybe this is the only thing that will make Hamilton win this year.

Posted by Eagles23 Tuesday, Mar 10, 2009 1060 days ago

Intresting comment when your talking about the defending champ. I think its the rest of the field that needs all the help they can get to come to grips with Lewis.

Posted by sebassardo Tuesday, Mar 10, 2009 1060 days ago

let's say he got lucky.. remember? last curve?

Posted by sebassardo Tuesday, Mar 10, 2009 1060 days ago

let's say he got lucky.. remember? last curve?

Posted by iamthedvd Tuesday, Mar 10, 2009 1060 days ago

HaHa That's Great Dude

Posted by Dolphis Tuesday, Mar 10, 2009 1060 days ago

O M G
W O W
If that's not a spoof and its real, that's sooo cool... I think it would be easy to do this, since its using BT.
Most BT receivers only work upto 30FT, but there are others that can go beyond 100Ft.

I love F1 and my Storm.... great combo!
Hope they took out the connectivity link off the F1 car.... wouldn't want his race botched for '09! lol

Posted by gforce1963 Tuesday, Mar 10, 2009 1060 days ago

I want me some of that!!!!

Posted by phkhmh42 Tuesday, Mar 10, 2009 1060 days ago

Sweet where do I get one of those blackberry storm controlled cars.

Posted by jstkdn Tuesday, Mar 10, 2009 1060 days ago

1 word: WOW

Posted by nydog Tuesday, Mar 10, 2009 1060 days ago

that is very impressive

Posted by pcamp5 Tuesday, Mar 10, 2009 1060 days ago

That is incredible. I would much rather use my storm for controlling a car than my garage door.

Posted by robertw0925 Tuesday, Mar 10, 2009 1060 days ago

that is freakin awesome

Posted by DjRicoRich Tuesday, Mar 10, 2009 1060 days ago

that has to be the coolest video i have ever seen

Posted by revslg Tuesday, Mar 10, 2009 1060 days ago

That was fantastic. I love it.

Posted by buckifvr Tuesday, Mar 10, 2009 1060 days ago

SUUUUUWEEEET, Thats what is possible with the Storm, Lets hope this give the app makers a vision for what is possible.

Posted by buckifvr Tuesday, Mar 10, 2009 1060 days ago

SUUUUUWEEEET, Thats what is possible with the Storm, Lets hope this give the app makers a vision for what is possible.

Posted by buckifvr Tuesday, Mar 10, 2009 1060 days ago

SUUUUUWEEEET, Thats what is possible with the Storm, Lets hope this give the app makers a vision for what is possible.

Posted by buckifvr Tuesday, Mar 10, 2009 1060 days ago

Sorry Guys, I guess I got a little click happy after watching the video

Posted by ice1124 Tuesday, Mar 10, 2009 1060 days ago

That is amazing... I guess the one on the real car isn't controlled via bluetooth?

Posted by mexii Tuesday, Mar 10, 2009 1060 days ago

sickkkkk i want the app lol... cani do that with my buggy?

Posted by ryanleedavies Tuesday, Mar 10, 2009 1060 days ago

With my Storm it depends on the app that's being used. If I'm in my browser and change to landscape it takes 1 or 2 seconds. Maybe I should start cranking it like that guy was with the F1! :D

The RC car was cool enough then they do it with an F1! Crazy delicious.

Posted by endaf Tuesday, Mar 10, 2009 1060 days ago

One video to show down the pub later! On my storm ofcourse.

Posted by CarlAyers Tuesday, Mar 10, 2009 1060 days ago

I want one of these. This summer, I want to go to the park and race my Storm-controlled RC against the lids with their big, clunky remotes.

One question... What happens if I receive a call in the middle of a race? Hmmmm.......

Posted by Eagles23 Tuesday, Mar 10, 2009 1060 days ago

That was soooo cool !!!!!!
DieHard Mclaren fan here.
Thanks for posting that video!

Posted by Waterman41452 Tuesday, Mar 10, 2009 1060 days ago

That is absolutely INSANE!!!!

Posted by BMc1217 Tuesday, Mar 10, 2009 1060 days ago

that is fuckin SICK!!!!

Posted by CurlyFatAngry Tuesday, Mar 10, 2009 1060 days ago

Holy crap, two of my favorite things in life AND LW gave it a try as well ... that video just made my day.

Posted by tedesco Tuesday, Mar 10, 2009 1060 days ago

Now I really want a storm! And a McLaren F1 car lol

Posted by nfoman Tuesday, Mar 10, 2009 1060 days ago

Man, I am one jealous Canuck. That was awsome, cant wait for the F1 season to start too!!!

Posted by maaron Tuesday, Mar 10, 2009 1060 days ago

That was awesome! I need to be able to do this with my car!!

Posted by shiftmx72 Tuesday, Mar 10, 2009 1060 days ago

wheres the video?? i cant seem to find it.

Posted by Joe J Tuesday, Mar 10, 2009 1060 days ago

If this was a TV commercial here in the U.S. I do believe Blackberry would have a hard time keeping the Storm on the shelf.

I love my storm by the way.

Posted by shiftmx72 Tuesday, Mar 10, 2009 1060 days ago

disregard... my adblock was blocking it, my bad.
pretty awesome video.

Posted by BBartist Tuesday, Mar 10, 2009 1060 days ago

TAKE THAT IPHONE!!!!

That is as cool as it gets right there...hands down. I love F1 and have been following in since way back in the day when the M.A. was still king.

This seems like a real simple app, just utilizing the phones radio to transmit a signal just like the garage door opener app...I want this so bad then I can load my jeep up with some servos and go Jippin in the woods with her! :D

Next lets see the Storm fly a plane! :D

Posted by harcal Tuesday, Mar 10, 2009 1060 days ago

Can Lewis be replaced???? They need to show this on Top Gear!!!

Posted by S3QU3NC3 Tuesday, Mar 10, 2009 1060 days ago

wow.. thats amazing.. now i dont even need to be in tha driver seat!

Posted by Smiley88 Tuesday, Mar 10, 2009 1060 days ago

so what happens if the Storm crashed? any backup?

Posted by gotta_love_crackberry Tuesday, Mar 10, 2009 1060 days ago

Awesome! It really proves that men never get too old for toys...the toys just get more expensive!

Posted by ChuckH0308 Tuesday, Mar 10, 2009 1060 days ago

I guess I'm not done buying accessories for the Storm. Now I need to buy a Formula 1 car...lol! Awesome!