RIM shows the love at CES2012 through BBM

BBM for convenience
By IsaacKendall on 11 Jan 2012 02:21 am EST
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RIM says thank you to the BlackBerry faithful at CES2012

RIM has an army out in full force at CES2012 adding BlackBerry users to BBM for the purpose of pampering us with limo rides, snacks and charged batteries. We were met on the platform coming off the monorail at the Las Vegas Convention Center by these PR folks with QR codes hanging around their necks.

We were asked to scan the code to add the 3 BBM accounts for specific CES2012 conveniences. One contact will arrange to get you a charged battery swap, another will hook you up with some CES water and snacks and the third code will get you access to the BlackBerry Hummer limousine for a ride around Las Vegas.

We took advantage of the Hummer for a ride back to our hotel after a very long day 1. On day 2 of CES I plan to try the BBM code for some much needed water.

Reader comments

RIM shows the love at CES2012 through BBM

20 Comments

haha. There ya go RIM! Using some good ol fashioned creativity to come up with ways to show support for your loyalists. Well done :)

Yeah at monorail, I'm outside and want to talk to someone from rim or crackberry about when we will get our upgrade to os 7.1 for torch 2, bold, and even curve with os 7 I'm the short guard with glasses, near one of the elevators, for ada

I'm headed out there tonight. What's the PIN I should add to my BBM? I wouldn't mind a free ride to the show :-)

Same here, they hosted a Playbook training event for our company here in Toronto. Not only were there live demonstrations and many people ready to answer questions about the Playbook (though not enough for some of us over-savvy users), but they had DECENT snacks AND smoothies made right there in front of you! I was happy.

Just added them from the pic and asked for a battery swap

Lets see if their loyalty will stretch to someone in the UK haha :)

Yes thats right, im bored!

Wow, great thinking on RIM's part!! Great to kick up the one thing they have on other devices up a notch and use it to show BlackBerry users that they truly care!! Awesome!