One of the cool things about the BlackBerry PlayBook is the BlackBerry Bridge functionality which allows you to connect your BlackBerry tablet to your BlackBerry smartphone. This concept of having two devices working together vs. having your tablet and smartphone as distinctly different experiences is one that gets a lot of CrackBerry readers excite.

That being the case, it was really cool to see Poynt come up with a pairing solution for the BlackBerry PlayBook and BlackBerry Smartphone by their own design by tapping into the push services that RIM offers. You need to check out the video above to see it in action - it's pretty awesome! The end result is that after you pair your phone to the tablet, the apps are essentially connected. You can have Poynt closed on our smartphone, and from within the PlayBook's Poynt app place phone calls, make reservations (it'll add them to the calendar on your phone), etc. Cool stuff.

Be sure to watch the video above and check out the video below. You can grab Poynt from BlackBerry World for free. Great job Poynt!!

Press Release

Poynt Introduces Pairing for BlackBerry Playbook

Poynt allows users to pair their BlackBerry smartphone to their BlackBerry Playbook Tablet to initiate calls to businesses, add contacts to the address book and more

CALGARY, ALBERTA--(Marketwire - May 4, 2011) - Poynt Corporation ("Poynt Corp." or the "Company") (TSX VENTURE:PYN), a leading provider of mobile local search services, today announced they have released an update to their mobile application Poynt (or the "App") for BlackBerry® Smartphones™.

The new version of Poynt for BlackBerry smartphones allows users to pair their BlackBerry smartphone with their BlackBerry® PlayBook™ to combine the convenience of viewing listings on the PlayBook tablet's larger display while using the BlackBerry® smartphone to interact with the search results. Users can call businesses, add addresses to the address book or add events to the calendar on their smartphone. Mapping and directions can also be pushed to the smartphone.

Poynt for BlackBerry PlayBook delivers the same search categories users have come to expect from Poynt. Users can search for businesses, people, movies, events, restaurants, gas prices and weather information in their local area. Once users have located their desired listing, they can click-to-map, get directions, view movie showtimes and trailers, buy tickets, view restaurant reviews and book dining reservations all without leaving the App.

To enable the connectivity, users pair their BlackBerry smartphone with their PlayBook by simply selecting the 'Pair with PlayBook' tab in Poynt on their PlayBook and entering their BlackBerry smartphone PIN. They will then be given a security code to enter under a 'Pair with PlayBook' menu item on their BlackBerry smartphone. Once the devices have been paired they will remain paired until the user opts to un-pair them. After the devices have been paired users can search Poynt using the enhanced PlayBook interface to call businesses and add listings to their existing contacts.

"The BlackBerry® platform continues to innovate with this latest device launch," said Andrew Osis, CEO, Poynt Corp. "By pairing their BlackBerry smartphone with their PlayBook, users can take advantage of the larger format of the PlayBook while still taking advantage of all the features Poynt has to offer on their existing BlackBerry smartphone."

The newest release also includes the ability to share listings with friends via Facebook, in addition to the previously released ability to share listings via Twitter and email.

The latest versions of Poynt for BlackBerry smartphones and Poynt for BlackBerry Playbook are now available on BlackBerry® AppWorld™ (www.blackberry.com/appworld) or OTA via m.poynt.com.

About Poynt Corporation

Poynt Corp. (about.poynt.com) is a global leader in the mobile local advertising space. Their Location Based Search application, Poynt (www.poynt.com), enhances the consumers' ability to connect with the people, businesses and events most important to them. Poynt is available on BlackBerry smartphones, iPhone and iPod Touch, Android, Windows Phone 7 and Nokia devices in Canada, the United States, Europe and Australia. Poynt Corp. entered the mobile publishing space with the recent acquisition of an advertising publishing platform. Key contracts on both the supply and demand sides are in place to provide inventory into the platform and publishers to display the inventory. Whether through the Poynt Local Search App or the Ad Publishing Platform, Poynt Corp. simplifies connecting consumers with businesses, retailers and events. Headquartered in Calgary, AB, Canada, Poynt Corp. trades on the TSX Venture Exchange under the symbol PYN.

The BlackBerry and RIM families of related marks, images and symbols are the exclusive properties and trademarks of Research In Motion Limited. Apple App Store and iPhone are trademarks of Apple Inc., registered in the U.S. and other countries. Windows is a registered trademark of Microsoft Corporation in the United States and other countries. Android is a registered trademark of Google Inc. Nokia is a registered trademark of Nokia Corporation.
Neither the TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.