A dream come true? The concept is much like BlackBerry WebWorks in that a software developer can create apps without learning Objective-C, Java or the like. In fact, PhoneGap works hand in hand with BlackBerry WebWorks to extend the functionality of the underlying framework. From there, once an app is built and ready, it is simply a matter of submitting the app to BlackBerry App World and done! PhoneGap also supports all the open frameworks you're used to working with, such as jQuery and Sencha, so there is no looking back. I personally am excited about this product and will eventually try it out -- it seems like a natural step forward when it comes to the development of mobile apps.