We posted just the other day detailing how Research In Motion were kicking off a new campaign in India with the slogan 'Action Starts Here'. In conjunction they have published a new TV commercial which is clearly bound for the region and it is very different to the recent commercials we have had here in the UK over the past few months. Those took on a new format but this new one seems the more traditional type with people enjoying themselves and singing a quite a catchy song all about action.
So people of India - what do you think? Will this help drive BlackBerry forward over the coming months? We would love to hear your thoughts in the comments.