While we're all busy analyzing and tearing apart financial reports and pulling quotes from media interviews, there are a few people out there having a little bit of fun with RIM's current situation as well, in a good way mind you. As passed along to me by my good friend @firepuncher, an ad appeared in my local classifieds section from a mother who was looking to purchase a new BlackBerry for her daughter. Aside from listing some reasons as to why her 13-yr old daughter would want a BlackBerry, she humorously inserted some words of wisdom and love for RIM.
"Since we’re all talking about the future of Blackberry these days and I am talking about the untapped potential of the 12 to 15 year old set, I thought I would offer up some marketing mom’s words of advice for RIM. Here are some features and apps that could work for all of us.
Just a few ideas Blackberry, I think if you execute them you’ll sell more models to teens. On second though…you probably sell more models to moms insisting on buying them for teens. And for the record Blackberry, I wish you all the best luck in the future.
You brought us the crackberry. You made us addicted to checking our emails at midnight just in case our micro managers want to double check if we sent that email off to the client at 6:30 when they emailed us while we were at the Swiss Chalet trying to convince our 10 year olds they were not to big to the kids meal.
You were the first SMART phone. And while sometimes I resent you for keeping us so connected, you gave me one of the last pictures I have of my mother and my daughter together at the a tiny hole in the wall chinese restaurant. It’s proudly uploaded to my Facebook page and for the many memories we have archived through you, we all have you to thank for that."
Needless to say, that is probably the most humorous want ad I have ever read for a BlackBerry with the best part being that after all that was said, she continues to ask if anyone has a used BlackBerry to sell her for $50. If you happen to live in the Halifax area and want to help out by getting her a used BlackBerry for $50, her ad is linked below.