Europe gains official BlackBerry distributor Ingram Micro EMEA

By Yousif Abdullah on 7 Dec 2010 08:21 am
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Ingram Micro

Ingram Micro Inc., the world's largest technology distributor and a leading technology sales, marketing and logistic company, has now been appointed as an official distributor for the full portfolio of BlackBerry smartphones, accessories, software and technical support services in Germany, Switzerland, Austria, France, Belgium, the Netherlands, Luxembourg, UK and Ireland. With a specific focus on growth in the enterprise and SMB segments, Ingram Micro EMEA is the new gateway for RIM to target European businesses. And Ingram Micro is no stranger to RIM, as BlackBerry smartphones and solutions were previously distributed through Ingram Micro in the U.S. and Canada.

Alain Maquet, president at Ingram Micro EMEA, shows great enthusiasm towards the announcement between the two companies; "We are very pleased to be now offering the full line of Blackberry products and services to our customers across Europe. With over 30 years of experience as the world leader in IT distribution, we are ideally positioned to build a unique value proposition to resellers and telco operators alike." Maquet is not alone; Pierre-Yvon Mechali, Executive Director and General Manager of Ingram Micro EMEA's telecommunications unit, not only shares the excitement, but also promises more for the future: "Our news today about offering the suite of Blackberry products and services is just the first in a series. In the coming weeks we will announce several new accessories and software vendors as we further differentiate ourselves across Europe and establish our leadership in the telecom segment."

Through Ingram Micro, enterprise customers may purchase various different BlackBerry solutions, such as BlackBerry Enterprise Server, BlackBerry Professional Software, Client Access Licenses (CALs), BlackBerry Technical Support Services and hosted BlackBerry services. To learn about current offers, sales tools and more, customers can register for the BlackBerry Solution Provider Network or subscribe to the IT Reseller Newsletter provided by RIM.

Looking forward to boost its product line by significantly increasing its brand coverage across the EMEA region, Ingram Micro also hopes to extend its logistics offerings with a tailored service offering that is designed to meet the expectations of resellers, retailers, mobile network operators and mobile virtual network operators. Thanks to the relationship between RIM and Ingram Micro, incorporating the BlackBerry solution in small and middle businesses has now become a simple task for entrepreneurs in Europe - no strings attached.

Source: Channel EMEA

1 comment

WillieLee

Great news for RIM. The potential for growth of mobile solutions for business is something that is usually overlooked. Gaining another sales channel ahead of the PlayBook launch is good timing.