Dave Hopkinson is the CCO at Maple Leaf Sports & Entertainment and due to that job, he's a busy fellow with needs for a device with a long lasting battery. In his case, that would be a BlackBerry Z30. A new BlackBerry ad featuring him has now landed on the official BlackBerry YouTube page and this time around, it's featuring the kinda new for a video ad slogan "Powered by BlackBerry".

Considering these days any time anyone sticks their name on an endorsement, people go looking for which device they seem to use on a daily basis for whatever reason (Hi Ellen!) I'll spare everyone the trouble. Dave has been a consistently using a BlackBerry device for at least the past 360-ish days now, though he does also own an iPhone and an iPad. I know, sorry. I just had to get it out of the way because you know if I didn't, someone else bloody well would.

With that out of the way, have a look at the ad and let us know what you think about it in the comments? Better than previous ads? Worse than previous ads? Sound off.

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