BlackBerry 10 developer program updated - Tools updates, new rewards, hardware opportunities, and revenue commitments

BlackBerry Developers
By Bla1ze on 28 Nov 2012 11:26 pm EST

BlackBerry 10 Developer Program Updated

Tools updates, new rewards, hardware opportunities, and revenue commitments to help drive further momentum among developers

Bangkok, Thailand – BlackBerry Jam Asia – Research In Motion (RIM) (NASDAQ: RIMM; TSX: RIM) today announced updates to its developer ecosystem programs, including BlackBerry® Dev Alpha test devices, the 10k developer commitment, updated tools and more. These programs continue to drive enthusiasm from the developer community as they build for the BlackBerry 10 platform.

“Developers from around the world are joining us on the last leg of the journey to the launch of BlackBerry 10 and we are thrilled at the enthusiasm we see from them. We have worked hard, and continue to work hard to meet the needs of developers,” said Alec Saunders, Vice President, Developer Relations and Ecosystems. “Developers asked for hardware to test their apps, and we delivered. They asked for the roadmap about the tools, and we posted it. They asked for RIM to show our confidence in developer success, and we’re doing it. We’ve continued to refine and add on to our developer programs to ensure we are giving developers the best opportunities for success with BlackBerry 10.”

BlackBerry Dev Alpha C

The BlackBerry Dev Alpha program is expanding to include a BlackBerry Dev Alpha C test device for developers who want to test applications on a BlackBerry 10 device with a physical keyboard. For now, developers can sign up for more information on how they can qualify for this upcoming test device. More information is available at:

BlackBerry Dev Alpha Device Swap*

Developers currently testing their applications on BlackBerry Dev Alpha test devices can now apply to be eligible for a limited edition BlackBerry 10 device. RIM will swap a BlackBerry Dev Alpha test device for a limited edition BlackBerry 10 smartphone after the launch. The deadline for applying is January 21, 2013 and developers must have an app submitted and approved on BlackBerry® WorldTM. More information is available at:

Quality Apps and the BlackBerry 10k Commitment

The Built for BlackBerry certification lab is now open. Developers can submit their apps for testing to earn the Built for BlackBerry designation, which will signify a high-level of quality for customers. Developers can submit an app for Built for BlackBerry certification once the app has been submitted on BlackBerry World and approved for sale. Applications need to pass the certification before they can be considered for the 10k commitment. RIM has previously announced that it would top up the amount an eligible developer earns on a BlackBerry 10 app to $10,000, if the app has been approved through the Built for BlackBerry program, and has earned a minimum of $1,000 over 12 months. More information and the full Terms and Conditions are available at:

BlackBerry 10 SDK Update

The BlackBerry 10 SDKs get their latest update today. The developer community has been providing feedback on the tools and this update will add support for installing the BlackBerry 10 IDE on Mac OS X, an update to the Visual Studio Plug-In beta, forward compatibility for BlackBerry® WebWorksTM HTML5 apps, sensor and orientation APIs for BlackBerry WebWorks, and more. The BlackBerry 10 SDKs will come out of beta into full launch on December 11, 2012. More information is available at:

BlackBerry App Generator Gold Launch

The BlackBerry App Generator, powered by Mippin, can turn online content (Rss, Facebook® brand/fan pages, blogs, online galleries, etc.) into a great looking native BlackBerry app within minutes. Apps built with the BlackBerry App Generator for BlackBerry OS 5, OS 6, OS 7 and the BlackBerry PlayBook tablet include social sharing organically, including BlackBerry® Messenger (BBMTM) integration. The BlackBerry App Generator can automatically take current BlackBerry App generator apps and create a BlackBerry 10 application, and publish it on BlackBerry World in time for the launch of BlackBerry 10. More information is available at:

BlackBerry and Appcelerator Offer

RIM and Appcelerator are working together to offer developers a unique opportunity to port their apps with Appcelerator’s TitaniumTM platform and be rewarded for their efforts. The first 100 Appcelerator developers will receive a BlackBerry® Dev Alpha test device once their applications have been submitted for review on BlackBerry World. Up to 10,000 developers will receive one year of free Appcelerator Cloud Services and Analytics once their apps are approved and up for sale on BlackBerry World. More information is available at:

Reader comments

BlackBerry 10 developer program updated - Tools updates, new rewards, hardware opportunities, and revenue commitments


Cool. Now RIM better try to fix that bad news about the lawsuit they have on their hands from Nokia. Very bad publicity.

And to the people who have the L series and leaking the pictures out. They better not be working for RIM. They are ruining the surprise for Jan.30. Once Thorsten showcase the phone and it does end up being the L series, there will be a lot of people criticizing it and a lot less "WOW" factor. So those employees leaking the pictures, they are just digging the company a bigger hole. Then they'll just end up losing their job. Then no one would want to hire anyone who came from RIM.

I can say the L series is nice. But it's nothing to brag about. Say all you want, but the L series is waaaaaaaaaaay too vanilla.

I guess you failed to read that CIBC World Markets boosted RIM's target price? And that National Bank and Jefferies & Co are now bullish on RIM? And that Yacktman Asset Management bought 12.2 million RIM shares recently? And that Goldman Sachs has also upgraded RIM?

I am aware of every single one you mentioned. In fact I've been posting news on crackberries G+ page since they don't do updates there. I even have RIM's stock exchange webpage open everyday. I support RIM and I think BB10 is a great OS. So don't look at me as if I am trying to flame RIM and I'm just another ios/droid/wp fanboy. I'm just asking, wouldn't you prefer that RIM does an "IN YOUR FACE" to the other tech giants by throwing in a BIG surprise?

That's the mistake people do, like yourself. Thinking it's good enough. I always think like "what else can be improved. There is always room for improvement". BB10 is their last line of defence and it would be awesome that they can shut everyone up on their announcement. I am also aware that the platform is directly targeted for certain people. But those target people deserves to get something where they can truly, and I mean truly go and say "IN YOUR FACE" to other phone users.

RIM is doing well, and I've sent my kudo's to Thorsten and the team. I just think they could do even better. If the L series is going to be the actual phone that they are going to surprise with, well... Not really a surprise is it? Yeah there may be other features we haven't seen yet. But wouldn't it be nice if they introduced something so extroardinary?

It would be like an ice cream company saying how they have a surprise, a new flavour to reveal. Only to end up showing that its vanilla. Sure people may like vanilla so no problem there, but where is the wow factor and kind of a kick in the groin.