Carphone Warehouse to stock three new exclusive BlackBerry 9720 colors

By James Richardson on 25 Sep 2013 07:46 am EDT
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Fancy standing out from the crowd with a BlackBerry 9720? From October, UK retailer Carphone Warehouse will be selling the 9720 in blue, pink and purple. For consumers looking for a low cost BlackBerry, the 9720 is the perfect choice as prices start from only £11.00 per month with no upfront cost. 

While the 9720 may not be as snazzy as the BlackBerry 10 devices, you get what you pay for and if communication is the most important thing for you - the 9720 does it perfectly. 

Carl Cowling, Group Commercial Director, said, “The BlackBerry 9720 brings together the best features of the BlackBerry social messaging experience in a simple and affordable package and is a solid option for anyone looking to purchase a multi-purpose handset. At Carphone Warehouse we stock a wide range of mid and low tier smartphones and have seen a marked increase in the number of customers taking out contracts in this increasingly competitive market.”

If you missed our BlackBerry 9720 review you can catch up here. Anyone tempted wit the new swanky colors? Sound off in the comments. 

Topics: Devices

Reader comments

Carphone Warehouse to stock three new exclusive BlackBerry 9720 colors

83 Comments

So now BlackBerry is going to copy everyone else and start putting out colored phones...

BlackBerry Z...my weapon of choice.

I stand corrected but others won't see it that way. It's bad enough that people hardly know BlackBerry exists and now that others are putting out colors...

BlackBerry Z...my weapon of choice.

I'm not a fan of colored phones, but I'm not exactly the target audience for it either. BBOS 7.1 is a great, matured OS and is still good to this day. Although they are still shooting themselves in the foot by not getting rid of OS7 completely and sticking to BB10. People will see this, think " Same old BlackBerry" and assume the other BlackBerrys are just like it and not give it a second thought. Take your own advice guys, move forward. Staying in the past isn't helping anyone.

Posted via Microwave Oven

The fact that they are selling more legacy designs right now means that there is still demand, therefore, it is important that they support this while tapering off BBOS.

Don't forget that this model has a couple swipe functions (ala BB10), that do help to prepare the user for when/if they end up going to BB10.

While BB10 is good, it has been a total failure. In fact, I think Blackberry still has a great opportunity in making money through these phones by giving cheap phones and data in emerging markets. I actually believe the reason BB10 failed is because lot of old Blackberry users didn't like the new BB10 keyboard version Q10. Blackberry should come up with a device which is exactly similar to Blackberry bold with same buttons (trackpad etc.) with the new OS. Remember these users didn't switch to other OSs because liked legacy Blackberry OS and devices a lot.

BlackBerry have been making coloured handsets way before anyone else. Customers have come to expect a range of coloured entry level BlackBerry handsets.

Posted via CB10

While this feels real old there is a market for the phone.. not everybody can get a z10.. nice colors

Posted via CB10

I agree, not everybody can get a (or wants) a Z10, but that is why they sell the Q10. The problem I see, is that continuing to sell an old OS appears as though even BlackBerry is not convinced that BB10 is the future for the company. Preception is reality. Why not, put a track pad on the Q10 instead and make it more like the legacy hardware?

Posted via CB10

Nokia sell a lot of featurephones, and so do Samsung. It isn't a case of being convinced; it's schoolkids, and company phones for people like riggers and installers who frequently drop them.

Price isn't a factor here so people complain about the colours which teenagers go for lool.

#dynamictrolling

Posted via my CB Q10

I like them.. I'd definitely grab one for less than 200usd... does someone know how long the battery last ( as full time user)

Posted via CB10

They're sending mixed signals when they do this. If I were to walk in a shop and see these my first judgment would be BlackBerry haven't changed.
Apple would never do this..

Posted via CB10

My point exactly, with all do respect to os7 etc etc, its these phones that gave BlackBerry a bad name because they are sooooo outdated
If anything they should have made a dirt cheap bb10 phone and pushed that, like the q5 but with a "good " price point.
I feel blackberry is to "busy" making a ton of phones, look at Apple it just made that one phone (until recently) ,.....just one damn solid phone that's it, this also lowers cost.....

Posted via CB10

Very well said . People say there is a market for this type of device. That is a very poor excuse. From what I see BlackBerry is loosing market share because of this type of device. How popular can this device be? Is it enough to make this company profitable again? Will it wow the world? Sorry, another very poor mistake by the management of BlackBerry. The q5 should have been priced lower to the markets that this phone is to attract.

Typed with auto correct from my awesome Z10.

Posted via CB10

In case you haven't heard. They are writing down a million or more z10's. You can get these real cheap. All you folks demanding cheap phones will put BlackBerry out of business.

Posted via the magnificent Zed 10!

They already have. Apple has brought out the C as a coloured entry level device.

Don't forget this 9720 has BIS too. Also the business people I see use old Bolds or Curves. They don't seem to be interested in the Flagship BlackBerry devices.

Posted via my CB Q10

Apple don't change. They put out a slighty improved phone year on year and charge a massive premium when it's only costs 200 to make the bl00dy iToy S!!

And the difference between the z10 and z30 is substantial? How about the difference between the bold 9700 and the 9780 and 9790.. all manufacturers do this. It's not just apple. Imo blackberry do it a lot more than appl

Posted via CB10

This phone is less than a third of the monthly cost of my Q10 plus the data is a fraction of the cost.

These new $hit generic data packages cost a fortune compared to BIS.

Posted via my CB Q10

Incoherent politic. Why don't they make Q5 of any color to move users to BB10?
Developers are waiting to see more BB10 users and Blackberry is seeking for more BB7 costumers...

Posted via CB10

My mom would buy one in a heartbeat. She has an IPAD that she uses 24-7 but still refuses to get a smart phone. Some older people still cling to traditional, cheaper cell phones. She would probably stroke out if she has to spend $200 and sign a 3 year contract for a phone.

Posted via CB10

I know several people, the youngest in her 40s, who simply do not like touchscreens and want to be able to use buttons. That market may be slowly dying, but they still want to replace phones.

I don't know....... they should know what their doing....it just seems odd to me, maybe they have their strategy, but to me it seems weird
Think about it a tech company selling old tech.....that is not a good sign

Posted via CB10

They haven't may money in years. They just got bought, I wish they did but I don't think they know what they're doing.

Posted via the best phone ever. The white Z10.

BlackBerry just doesn't get it. How stupid can a company be?? Saw on the news the other day a brief story about the delayed BBM rollout and what did they show? Video of an old BlackBerry with a trackball!!! This is what the world thinks a BlackBerry is. And until they stop putting out these phones, this is what the world will continue to think BlackBerry is. Morons!!!!

Posted via CB10

what trackball trackballs have bee gone since the 8900 and 9000 it has a trackpad and for social networkers bbos7 still has more apps for them id personally rather still have a os7 device based on that but i love my q5 too much

This phone is great, specially if you like the track pad and cool colors... there's a BlackBerry for everyone...

Posted via CB10

Just walked in to a car phone warehouse among others, they have little to no knowledge of this phone or the Z30. Vodafone didn't even know the latter existed. Drew a total blank look from four shops.

Posted using my Z10STL100-2/10.2.0.1323

Called into my local car phone warehouse looking to by a Z10 yesterday,and they don't stock them anymore!! How can they expect people to buy a phone if they don't have any stock. What are BlackBerry going to do with the millions of unsold Z10's?

Posted via CB10

I didn't know that Carphone Warehouse was the only phone dealer in the entire planet? What IS BlackBerry going to do??

They are one of the largest in the UK. If they don't stock them, blackberry is going to have a hard time shifting them. I think that was his point.

Posted using my Z10STL100-2/10.2.0.1323

As an American consumer, I think that is stupid to still sell OS7 devices in the U.S., however, in developing 2nd and Third world countries, these devices are a good idea. They don't have of the mobile bandwidth options, and having a CHEAP (keyword), phone that can provide mobile communication solutions and maybe even Facebook, is a great idea. This is an emerging markets device. Unfortunately, blackberry doesn't realize that poor people can't spend 400-500$ bucks on a phone. Sell the suckers for 150-200$ and push them out the door.

Posted via CB10

The 9720 are being sold is some places like in UAE for 799 AED (218 USD) and in India from 14414 RS (231 USD). It seems to vary from market to market.

I've been requesting a variety of colours for the Z10 since launch. I'm certain that would have helped sales. People are tired of black or white.

There may still be a market for cheap BBOS phones but it's a total disaster to go after it. Every BBOS device sold today is another person who will say "I am NEVER getting another BlackBerry". They should have an entry level BB10 device at £11 a month.

It's crazy that BlackBerry wants to get out of the consumer market ... these are clearly aimed at consumers and frankly there isn't any compelling advantage in BlackBerry 10 over OS 7.1 for average consumer use.

Wish the q5 was ACTUALLY available in multiple colours. Seems like only black and white on carriers with Virgin in red. #canada

Posted via CB10

BlackBerry should try to get to largest market of em all, China give those Chinese an offer that they can refuse like almost free bb and have em flock to BlackBerry World the rest of d world will follow...:)

Posted via CB10