When the BlackBerry Z10 was first announced there was plenty discussion surrounding the design of the device. In our Z10 review, we got to speak with BlackBerry's Senior Industrial Designer Joseph Hofer about the thinking that went into the BlackBerry Z10's design. At the time, he noted the primary design goal for the BlackBerry Z10 was to achieve a simple, understated, timeless elegance.
Since then, the device has gone on to win the Red Dot Award for Product Design 2013 and now it has won the right to take home the 2014 iF Product Design Award as well. In January, 49 international design experts assessed 4,615 products, communication designs and packaging entered by participants from 55 countries.
The BlackBerry Z10 was among the many products submitted and has now been announced as a winner in the telecommunications category. The award ceremony will take place at the BMW Welt in Munich on 28 February 2014.