BlackBerry Q5 QWERTY announced - Coming in red, white, black and pink

By Bla1ze on 14 May 2013 09:56 am EDT
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With the BlackBerry Z10 and the BlackBerry Q10 already announced and rolling out, QWERTY keyboard users now have another device to choose from. Taking the stage at BlackBerry Live 2013, BlackBerry CEO, Thorsten Heins, took the time to go ahead and announce the all new BlackBerry Q5. The full QWERTY device will be coming in several colors including red, white, black and pink. 

BlackBerry is excited to bring a new BlackBerry QWERTY smartphone, the BlackBerry Q5, to our customers in selected markets around world," said Thorsten Heins, President and CEO of BlackBerry. "The BlackBerry Q5 gives you the best of everything with its cutting-edge BlackBerry 10 functionality and a physical QWERTY keyboard. It is for youthful fans that are passionate, confident and bold, and it makes it easy for them to have fun, create, share and stay connected.

We'll be getting some hands on love with the BlackBerry Q5 as soon as possible. For now though, you can jump below to read on through for the full press release. we've also opened up the BlackBerry Q5 forums as well, so feel to hop in there to discuss it some more.

Discuss more in the BlackBerry Q5 forums

Press Release

BlackBerry Introduces a Youthful and Fun BlackBerry 10 QWERTY smartphone, the BlackBerry Q5, for Selected Markets

WATERLOO, ONTARIO--(Marketwired - May 14, 2013) - BlackBerry(R) (NASDAQ:BBRY)(TSX:BB) today introduced the BlackBerry(R) Q5, a new youthful and fun BlackBerry(R) 10 smartphone for selected markets. The BlackBerry Q5 smartphone features a QWERTY keyboard with discrete keys in a stunning youthful design that is confident, fun, and bold. Every feature, every part of the BlackBerry Q5 has been built to provide a fast, effortless experience that flows and moves with you to help you explore, create, and share while on the go.

"BlackBerry is excited to bring a new BlackBerry QWERTY smartphone, the BlackBerry Q5, to our customers in selected markets around world," said Thorsten Heins, President and CEO of BlackBerry. "The BlackBerry Q5 gives you the best of everything with its cutting-edge BlackBerry 10 functionality and a physical QWERTY keyboard. It is for youthful fans that are passionate, confident and bold, and it makes it easy for them to have fun, create, share and stay connected."

As part of the BlackBerry 10 experience, the BlackBerry Q5 smartphone offers a powerful and unique mobile computing experience that continuously adapts to your needs. Features and apps work seamlessly together, allowing your every move to flow into the next. Highlights of the BlackBerry Q5 smartphone include:

The evolution of the classic BlackBerry Keyboard

The BlackBerry Q5 features a classic BlackBerry Keyboard with discrete keys that has been re-engineered and elegantly designed to help you type fast, accurately and with the least amount of effort. Plus with Instant Action shortcuts you can type to perform tasks faster. The BlackBerry Q5 smartphone gives you the best of both worlds - a classic QWERTY keyboard for optimized communications and a 3.1" touchscreen for all the rest.
 
Create the perfect shot with BlackBerry Time Shift mode and Story Maker - Create the picture perfect shot with BlackBerry(R) Time Shift mode, then create and share your story, weaving together your photos, videos and music into a movie with BlackBerry(R) Story Maker.
 
Share and be seen with BBM Video with Screen Share - Instantly switch your BBMBBM Video conversation and catch up face-to-face. You can even share your screen, whether it's a photo, a page in the browser, an idea, or a view from your camera.(i)
 
Stay close to what's important to you with BlackBerry Hub - With BlackBerry(R) Hub, all of your messages and social conversations are only one swipe away. There's no need to stop what you're doing. Simply peek into the BlackBerry Hub from anywhere with a swipe to effortlessly flow in and out of your messages and conversations.
BlackBerry World delivers a rich, thriving app and content ecosystem - Discovering and sharing great apps and content is easier than ever with recommendations based on similar purchases, and access to more than 100,000 apps on the BlackBerry(R) World(TM) storefront.
 
Pricing and Availability
 
The new BlackBerry Q5 smartphone will be available in selected markets in Europe, the Middle East, Africa, Asia (including the Asia Pacific region), and Latin America, with expected availability beginning in July.
For more information BlackBerry 10, please visit www.blackberry.com/blackberry10.
 
(i)Compatible BlackBerry 10 smartphones, Wi-Fi, 4G or HSPA+ connection required. Additional restrictions apply visit blackberry.com for details.
 
About BlackBerry
A global leader in wireless innovation, BlackBerry(R) revolutionized the mobile industry when it was introduced in 1999. Today, BlackBerry aims to inspire the success of our millions of customers around the world by continuously pushing the boundaries of mobile experiences. Founded in 1984 and based in Waterloo, Ontario, BlackBerry operates offices in North America, Europe, Asia Pacific and Latin America. BlackBerry is listed on the NASDAQ Stock Market (NASDAQ:BBRY) and the Toronto Stock Exchange (TSX:BB). For more information, visit www.blackberry.com.
 
Forward-looking statements in this news release are made pursuant to the "safe harbor" provisions of the U.S. Private Securities Litigation Reform Act of 1995 and applicable Canadian securities laws. When used herein, words such as "expect", "anticipate", "estimate", "may", "will", "should", "intend", "believe", and similar expressions, are intended to identify forward-looking statements. Forward-looking statements are based on estimates and assumptions made by Research In Motion Limited (BlackBerry) in light of its experience and its perception of historical trends, current conditions and expected future developments, as well as other factors that BlackBerry believes are appropriate in the circumstances. Many factors could cause BlackBerry's actual results, performance or achievements to differ materially from those expressed or implied by the forward-looking statements, including those described in the "Risk Factors" section of BlackBerry's Annual Information Form, which is included in its Annual Report on Form 40-F (copies of which filings may be obtained at www.sedar.com or www.sec.gov). These factors should be considered carefully, and readers should not place undue reliance on BlackBerry's forward-looking statements. BlackBerry has no intention and undertakes no obligation to update or revise any forward-looking statements, whether as a result of new information, future events or otherwise, except as required by law.

Reader comments

BlackBerry Q5 QWERTY announced - Coming in red, white, black and pink

84 Comments

Except for no removable battery. That is a standard big feature for Blackberry and they completely dropped the ball here. How does that keep costs down? They could actually make more by selling extra batteries.

+1 Non removable battery only keeps the user from replacing it when the battery life diminishes. This an the reduced camera, while competitive models on other platforms can get the job done, + no BIS(which meant cheaper data usage for the users compared to other platforms) and BBM getting crossplatform makes me doubt a bit regarding the Q5. I like the device in general but I am not sure the aftertaste will be so good... + the fact that we still have to see what "low price" really means....

Thor is indeed a might throbbing hunk of norse god, and thus dwarfs all but the largest of puny human smartphones. It's why the Z10 had to have amazing error correction. The guy hits six keys at a time.

nah the slider should be called the S10
so the lineup will be S10 Z10 Z5 -(curve like all touch) Q10 Q5(curve like keyboard phone)

I always felt it should be T10 (ie Torch or"Terminator") but I'm thinking your S10 makes good sense. Either way hope they get it to us soon!

Posted via CB10 from my Z10 or PlayBook!

like your naming there lol. I always thought it would be cool if their physical keyboard models would be Qx,Wx,Ex,Rx,Tx,Yx That would be a fun line of phones to publish in a group ad! :)

I hope they don't only release it in emerging markets. This would make for a very good cheap alternative to the Q10 in the rest of the world too. The Curves were very popular among teenagers in Europe for example.

yeah but my worry is that Curves were popular for the BIS low cost, unlimited data and data compression. That made them practically cheap to have unlimited chat and data for basic internet use, such as facebook etc. This and the BBM which now goes cross platform... as I said in my initial comment above, I do like the device but I am not so sure where this is going. I think it will all depend on the pricing range and the setting of competition models it will go up against.

The problem with no pricing information is that shoppers can't intelligently make comparisons. I guess BBRY feels that they have a captive audience or that revealing the pricing has greater downside risk?

You have to remember Thors hands are huge. The Z10 looked small while he was holding it.

Perfect for emerging markets and hopefully at a good price point.

Posted via CB10 on my Z10!

This phone should be available in North America as well.. it is good for the low-mid range market, not everyone wants to spend $600-800 on phone.

when i was brushing my teeth this morning i was sure they were going to call it the Curve10...bring on the Q5 for the world!

Hate name... another letter with 10 would've been better. After all, it will be running blackberry 10 OS. Just makes it confusing. R10 would have been a better name.

Posted via CB10

Agreed. Q5 is a stupid name. Stupid dissapointing news about the Q10 in the U.S. I'm frustrated with BB right now.

I think they did it that way to keep in line with the qwerty devices. So this way if the make an all touch version it would have the Z moniker. I think this is a great way to position the devices.

It is still stupid branding as it mixes the premium q10 with the lower end q5, whereas calling it a c10 or whatever would have setup their next branding range.

Simplifying their range was a step forward in reducing consumer confusion and they have lost most of that step forward by choosing to muddle the product lines in this way.

Very good point, I can't help but agree, despite my berry loyalty. I hope for BlackBerry's sake this doesn't hurt the premium market perception the Z10 and Q10 have given the brand.

Posted via CB10

Actually the Q5 makes it seem like the cheap version of the Q10, and that's exactly what this phone is.

With the BBOS people would buy the curve not realizing it was the low end model. Now with this name, it puts it in the same category as the Q10 (a qwerty phone) but the lower number indicates that it's the lower end model. Everything doesn't have to have a 10 in it. That would complicate the names of the phones even more. So this name is actually an intelligent move on BlackBerrys part.

Posted via CB10

The 10 in the Z10 and Q10 undoubtedly stands for the BlackBerry 10 OS. So why 5 if the phone runs BB10?

The old Curves and Pearls used to be available in many different colors. Only in the last couple years did BB go to a black/white only scheme across the board.

Why does it have to be emerging markets? I have no intention of getting a new cellular contract, there are just too many good prepaid and not contract options out there. While I would like a BlackBerry(especially since BB10 does away with BIS requirements), there are just too many low and mid range Android and Windows phones out there at decent no contract prices. If there was a low end Blackberry available, I would be all over it, but I'm afraid is Q10 off contract will be way too much. And since most of the good prepaid GSM carriers these days are running on T-Mobile, I don't hold out hope for the international Q5s to be T-Mo 3G friendly and even AT&T is a long shot on these "emerging market" targeted devices. Usually its the European variants that have AT&T bands for travel.

This is good, I like the name q5 though, idk why some of yall are mad. Really good for bb, I'm not getting the phone, but it's definitley a good thing they'll have this phone out in the lower end market

it would actually be nice if there's a non-camera version. there are few 3G/4G phones which are non-camera, and they usually have appallingly poor battery life, and significantly reduced capabilities as compared to their camera version (huawei & ino springs to mind). so far that's not the case for bb like 9930.

This was a GREAT move for high schoolers in particular who can't afford the higher ended phones. At Christmas time, this will be the phone that sells like CRAZY.

No US? I didn't know everyone in the "Land of Plenty" was bleeding money out their ears to afford a Q10. Guess it'll be some Android for me when my phone eventually dies (which I hope doesn't happen for a good, long while). *sigh* I'm not a huge fan of android, and definitely not iOS. I thought BB10 would be it...

Stupid Sprint, no Z10, garbage carrier, *grumble* *grumble*

Comes down to the carriers, if they only want a limited number of bb10 models then it is going to be the higher end models.

Not in the U.S. The youth here are the master of tapping, swiping and touching not typing. They are the same youth that left BlackBerry to chase those tapping, swiping and touching smartphones. The youth here work very hard for those phones. They want to be seen with the trend. Is their assert! Smell the coffee.

Not sure why N America is not mentioned as a market for this lower end Q5. BB could sell this here, esp in Canada as a prepaid device or as a $0 device for 3 years contracts to update those currently on BB7/BB6 lower end devices . This lower end BBs have always been popular with the teens as a 1st mobile phone or the older folks who don't care much about surfing on the browser.
BB needs to get as many people on board for their apps to grow .

Because in North America the market is being driven by higher end touchscreen devices, and the consumer here not only wants them, but expects them. Yes, there are those that would buy this, but ask yourself how many current android or iphone users would opt for a 3.1 inch screen BB? The market here is firmly in higher end devices. If / When the Aristo hits, you can be sure it will be in the US.

I think it is pure genius not to sell this device in the US.

What have they changed about it to make it a "cheap" model, apart from making it out of garish red plastic?

Has the NFC gone? Bluetooth?

So is it Q5, because it has half the features of the Q10? or does someone at Blackberry just love their Audi?
They should have distinguished a non premium device with a different name, basically just stuck with R10.

Q5 is half as good as Q10. I like the name. I have no problem with 'select' markets either. I mean, the competition don't need to have a super cheap phone to sell millions. Why should BlackBerry? Excellent job BBRY!!

So will developers have to code apps for for multiple resolutions again, making them hesitant to write apps for BB10?

The resolution is 720px720p, JUST like the Q10. So, no worries to developers. When the Q5 downloads apps, its just like a Q10 downloading the app.

assuming that this phone is on the "low" end market and gets a $300 price tag with the same functions of the Q10 while the Q10 cost about $700 without contract, now the choice would be obvious.

its really small and compacted its really nice and slik but I think it's more for girls then boy and man

Posted via CB10

I don't think the devices are gender oriented in any way other than colour, if even that. I personally know a few guys who own pink Curves, which they chose to have. The point of the device is to appeal to different markets and to hit a more financially-friendly price point. Everyone has their own preferences when it comes to their smartphone.

I think Q5 is a perfect name for the device, and I believe BlackBerry should continue to name devices this way. People love linearity, and this naming system should help eliminate confusion about device type and tier. The letter signifies the device type, at this point "Z" representing a full-touch device and "Q" representing a physical keyboard device (with touch). The number associated with the letter then defines the price point/tier of the device, with, at this point at least, "10" representing a more expensive, higher-end device, while "5" represents the more affordable, mid-range device. One of the things that has annoyed me to no end about the legacy BlackBerry devices is that most people had trouble understanding the differences in each variation, whether it be Bold, Curve, Torch, etc. I'd say the majority of people who I hear constantly whine about the performance of their BlackBerry are the ones who own Curves. They never knew that differences existed outside of the keyboard style and touch screen, or lack thereof. On top of that, each device had its own model number (Ex. Bold 9900, Curve 9320, Torch 9810, etc.) which only added to people's confusion. Sure, some people could understand the differences, but to the average consumer, the numbers don't mean much. The whole system of organizing devices this way may seem unimportant, but I believe it is one of the reasons that iOS and Android devices are successful. People can easily follow the linear path of, for example, iPhone 4/iPhone 4S/iPhone 5 or Galaxy S2/Galaxy S3/Galaxy S4. They know that the later numbers are the newer, better devices, and the names are simple and easy to remember. In short, keep it up BlackBerry, I love it!

Cool colors, though if the phone really represents boldness and confidence, there should be a royal purple one too.

A good mid-range move, and though I like the design over the Q10 a bit, it's missing some key hardware.

I had thought I had read some time ago that when BB came out with "low end" phones they would be on OS7. They would have been able to use BIS and all the apps that are now out there for OS 7 and below.
I will definitely keep my 9700 to use when overseas. (T-Mobile U.S. has an unlimited international email option for BIS users.) And the 9700 has a solid UMA function. I would have gone for a new BB on OS7. I see BB functionality much less with these new phones than with OS10. No BIS, no Google Maps, (and Google disabled Google Voice on all BB's last month.) So, am thinking Android and just use old BB when overseas. I'll wait and see how functional the Q10 is when it comes out in a couple months. (I need a physical keyboard because of a slight hand tremor.)

Patiently waiting for announcing the price.

Price tag could be crucial since BBRY is not so deep pocketed to keep up with Q5 rivals (mainly Nokias and Samsungs) on marketing. There’s no need to hurry to announce the price tag. I hope the Q5 will be AFFORDABLE for masses and still PROFITABLE for BBRY. I know that setting the right price point in highly competitive mobile environment is kind of magic but I hope BBRY will make it.

One little remark on Q5 design. Since Q5 is almost perfect copycat of HTC ChaCha I don’t get why Q5 is not available also in silver. HTC ChaCha in silver/white looked awesome - getprice.com.au/images/uploadimg/BimgHTC ChaCha.jpg.

All these new phones from Blackberry look really nice, but could anyone from BB or from CB explain what is the reason for BB to present new devices and then not make them available until many months later... and why not publishing availability dates as others company do, i.e. Apple with their iphone!! Does anyone now if and of the BB10 devices will be available any time soon for Movistar Spain?? I have the urge to get a new phone and I am very sad about how BB handles the availability of there phones... what is the point? is it only me who see this as a problem?

Its amusing how everyone gave the thumbs down to the phone as long as it was R10 and suddenly the phone has become a a good launch for emerging markets after it is launched as Q5.
IMO the phone is a good looking economy phone.

not bad 1.2ghz dual core 2gigs. decent for a starter phone. Should be 0.00 with 3 year on most carriers at the start.

Rats...and I just bought a Nokia520 because I couldn't wait for a mid/low range phone.
Not that it matters..it would be another 3 years before this thing hits Thailand anyway.

actually the Q5 is a pretty decent looking phone , considering its a mid range phone, and you gotta love the red colour! this phone will be popular for sure!

Isn't this just peachy keen! Hey Thorsten, who pays for these for kids? We the parents! Bring us our toys first!