BlackBerry has cranked out some great promos over the years, but the latest round really kicks things up a bit. Showing off their partnership with the Mercedes AMG Petronas race team, the new ads for the BlackBerry Q10 are looking pretty hot. 

The videos - ranging from BlackBerry Balance to Q10 design to BBM Screen Share - show off the Q10 and some top features all while being compared to the awesome machine that is the Mercedes AMG Petronas F1 car. 

The promos draw some great comparisons that totally make sense and really make you think about just how many other similarities there are. It's definitely cool to see spots like this showing off the partnership between the two. 

Check out the videos in the gallery above then drop a comment letting us know what you think!