If you live in the Philippines there's a big promotion right now to get people onto the BlackBerry 10 bandwagon. BlackBerry Philippines has launched the Swap & Switch program where you can bring any mobile phone and get a discount off the price of a BlackBerry Z10 or Q10. With Curve models still very popular in the Philippines, the Swap & Switch program also includes a discount on the Curve 9220 and 9320.

A BlackBerry Mall Caravan will be traveling around the capital, Manila, during August 2013. It kicked off at SM Mall of Asia. Booths were set up so people could get to try out the devices, before going ahead and purchasing. Any old mobile phone can be brought in to swap. Even if it's not working. A value will be given on the spot and that will be deducted from the current sale price. Some BlackBerry smartphones will also have a further discount applied to them giving you even more savings and there are some pretty sweet discounts available.

Example discounts:

  • Purchase the BlackBerry Z10 priced at PHP 29990. Your discount will be PHP 2000 + your mobile trade-in value
  • Purchase the BlackBerry Curve 9220, which is priced at PHP 6990. Your discount will be PHP 1000 + trade-in value
  • Purchase the BlackBerry Curve 9320, priced at PHP 8990. Your discount PHP 1000 + trade-in value

There are some set prices for working mobile phones, which can be found on the BlackBerry Philippines Facebook page, so you can get an idea of how much you could get off the full price. Of course, non-working phones will be valued much lower but can be used for swapping nonetheless.

The promo runs until September 1st 2013. At the BlackBerry Mall Caravan venues and selected BlackBerry Stores you can also be in for a chance to win the All-New Ford Focus. 

BlackBerry Mall Caravan stops:

  • Festival Supermall, Level 2 Carousel Court - August 17-18
  • Glorietta 1, Ground Floor (near SM Makati) - August 24-25
  • Robinsons Place Manila, Center Atrium - August 30-September 1

BlackBerry store venues can be located in the Cyberzone areas of SM Megamall, North Edsa, Pampanga and Sta Rosa. If you can't make it to these venues, there are about 300 other retailers currently doing the Swap & Switch promotion. Further details of those stores can be found on the BlackBerry Philippines Facebook page.

You can check out pictures at the first venue, SM Mall of Asia in the gallery. You can see there was quite a lot of people looking to bag a new BlackBerry smartphone, which is always good to see. There were some even proudly getting themselves a Curve device too.

For more information on the Swap & Switch Promotion