And you thought the love for BlackBerry in the United States had gone away? Think again!
For his entry into CrackBerry's What Would You Do for a BlackBerry 10 Phone? contest, Brian Heffren of Middletown, New York went out and got himself a BlackBerry 10 and CrackBerry tattoo! Hit the video above to see the crazy action go down.
Brian is an Engineer Technician and Field Planner for Time Warner Cable and has been in the industry since 1996, designing fiber optic routes and implementing them for commercial businesses. Brian also works on the LTE towers in his area.
Brian loves BlackBerry because it makes his job so much easier - from BlackBerry's great messaging capabilities to the PlayBook tablet which helps him do designs out in the field. A coworker showed Brian CrackBerry.com years ago and he's been hooked ever since. Brian's BlackBerry never leaves his side, and of course, his wife thinks he's nuts.
Heck, we think Brian is nuts (or maybe crazy?) too for getting a BlackBerry / CrackBerry tattoo, but we love him for it! He got the tattoo because he believes in BlackBerry and CrackBerry and is very passionate about both. Brian couldn't picture his life without a BlackBerry. He even loves doing repairs on BlackBerry devices - he'll buy old broken BBs and restore them. Now that's hardcore!
So congrats Brian! You'll be getting a free BlackBerry 10 phone and ultimate BlackBerry 10 prize pack from CrackBerry.com. You deserve it!

Yeah, that happened!
In loving memory of Herbert Geerdes...

Brian also let us know that his grandfather and best friend, Herbert Geerdes, passed over on Thanksgiving (Oct 5 1926 - Nov 24th 2012). Brian was hoping we could dedicate this post to Herbert. Absolutely.
Willie Ray Jan 23, 2013 at 10:21 am
LOL
Toodeurep Jan 23, 2013 at 12:33 pm
Nice tattoo. Did they mention the logo might change soon?
kw9700 Jan 23, 2013 at 3:00 pm
Even if it does change significantly, he'll have the oldschool legacy logo, which would be even better in the eyes of such a dedicated fan.
Dougielas Jan 23, 2013 at 10:22 am
I would have done that. :)
H4zN Jan 23, 2013 at 10:23 am
Hardcore indeed! That's engagement man.
gtpointer Jan 23, 2013 at 10:24 am
Now I'm really interested to see the other winning entries...!
soogriff Jan 23, 2013 at 10:29 am
That is one hardcore fan! Props to him.
digitalman101 Jan 23, 2013 at 10:29 am
oh my... oh my...
Koolthug Jan 23, 2013 at 10:30 am
lol!!!!!
SlcCorrado Jan 23, 2013 at 10:30 am
That is seriously hardcore... Whats this guys username on cb?
igotberryfever Jan 23, 2013 at 10:35 am
igotberryfever. :)
Jake Storm Jan 23, 2013 at 10:56 am
Congrats on the win bro!
igotberryfever Jan 23, 2013 at 11:00 am
thanks Jake
Abrante Jan 23, 2013 at 11:08 am
The tattoo looks great.
zclash Jan 23, 2013 at 8:04 pm
AWESOME job man!!!
igotberryfever Jan 23, 2013 at 10:31 am
Thanks kevin!!!!!
QuIcKsIlV3r Jan 23, 2013 at 10:34 am
Congrats
The CB is really cool and awesome, but in 2yrs when BB12 is out... this tat will signify that he won, BUT now has branding for life of BlackBerry 10!
(And yes I have 4 tattoos)
scuebydue Jan 23, 2013 at 10:34 am
No Offense...but that's worth the prize pack and a phone. I would've done that....
lang007 Jan 23, 2013 at 2:08 pm
+1
PlaybookFanatic Jan 24, 2013 at 3:17 am
Look. I said the same thing. Still do. When I was coming up with ideas, I had to come up with something economically sound idea. I wouldn't get a tatt personally because A: I couldn't afford it. B: And if I could, I'd just buy the phone.
My idea involved some really crazy things, all for free. I didn't win though. LOL But I DID, however, win one anyways from RIM! So I'll be seeing folks in New York next week. :)
PlaybookFanatic Jan 24, 2013 at 3:21 am
But kudos none the less. As someone who has 17 tattoos, I'm familiar with the process. I only get them when something significant happens in my life that needs to be documented. So for someone to get one to prove loyalty or the limits they don't have...you win.
bluetroll Jan 23, 2013 at 10:35 am
lol... corporate logo tattoos have to be one of the dumbest things... next to tattooing a spouses name.
Jonathank Jan 23, 2013 at 10:59 am
I agree and Disagree lol... Corporate Tatts R only cool if u actually own the corporation hahaha...
BaconMunch Jan 23, 2013 at 10:35 am
Love it! Thanks for the enthusiasm, congrats on your BB10 device!
igotberryfever Jan 23, 2013 at 10:41 am
thank you :)
mscooley Jan 23, 2013 at 10:36 am
Haha. I actually discussed doing this last month but just the BB mark and not the text. Still might. Sweet.
BillEBoy7575 Jan 23, 2013 at 10:37 am
that can be covered easily with another tat
John.P Jan 23, 2013 at 10:37 am
Congrats dude!
dougONCT Jan 23, 2013 at 10:39 am
Looks great (though the period between "BlackBerry" and "10" seems odd to me.
Adam Zeis Jan 23, 2013 at 11:10 am
It's not a period, it's an ®
AceOfSpade1234 Jan 23, 2013 at 10:47 am
:-/ I concede victory, give this man the phone.
Damnit!
And thank you sir for making me feel more sane about myself.
dasDestruktion Jan 23, 2013 at 10:48 am
So you always win if you get a tattoo? Haha.
Remember the man here on CB had a Storm tattoo done to win a 9530?
Kevin Michaluk Jan 23, 2013 at 10:51 am
Lol. Yes. :)
It's actually amazing how many people said they would get a tattoo, both for the Storm contest, and for the BlackBerry 10 contest. Brian took it next level on this one... getting both BB10 and CrackBerry. So he wins.
Personally, I think it's crazy! In a good way. I would do a LOT of crazy things... but this never. It's a win in my book all day long.
Congrats again Brian!
igotberryfever Jan 23, 2013 at 10:54 am
Thanks again Kevin. as you know i love my BlackBerrys and Crackberry :)
MozThaGreat Jan 23, 2013 at 9:28 pm
YES. No disrespect to anybody but I honestly feel like this is bad luck for BB. Last time we saw something like this was when we got the Storm 1! In my opinion one of the worst devices in history from RIM. I hope all goes well for BB10. We'll see!
R.I.P. Herbert.
digitalman101 Jan 23, 2013 at 10:49 am
igotberryfeve,
will you upgrade BB 10 to BB 11 tattoo (when BB11 it is out)?
igotberryfever Jan 23, 2013 at 10:59 am
only time will tell. lol
digitalman101 Jan 23, 2013 at 11:02 am
BTW... hope the HW can support BB 11 ink upgrade... LOL
Spinfusor Jan 23, 2013 at 11:02 am
Congratulations on getting a phone!
ED1209 Jan 23, 2013 at 10:53 am
Hey,,, where did he get that BlackBerry Sweatshirt. I want one!!!!
igotberryfever Jan 23, 2013 at 10:57 am
the sweatshirt i had made from a custom shirt shop. Now my BlackBerry hats and t shirts are the real deal. I go on ebay and always find BlackBerry corp cloths. they are not always on there its like wrong size ordered or what have you. I do have full RIM uniforms lol.
ED1209 Jan 24, 2013 at 10:12 am
Thank you for the info, I will have to check it out....
plasmid_boy Jan 23, 2013 at 10:54 am
Wow....give the man a lifetime supply of BBs.
Jonathank Jan 23, 2013 at 10:55 am
when I c this I think of the guy who got the Palm Pree Tattoo to win one.... WHAT A FOOL. and this one? oh man, he messed up that CB logo BAD hahahahaha
mjgallaway Jan 23, 2013 at 11:01 am
No he didn't. Looks great actually. Maybe take your negative comments else where.
Jonathank Jan 23, 2013 at 1:40 pm
where is the Bubble effect? the CB logo has a few shades of orange, Tattoo Artist take pride in detail. If u only knew what a tattoo artist is capable of. "to Me" The Logo and the Tattoo look Completely different
Michelle Haag Jan 23, 2013 at 5:17 pm
We sent him the logo to use, you'll understand when you see the site redesign. ;)
Jonathank Jan 23, 2013 at 8:09 pm
Thanks for that info... I will b looking out, If im wrong im wrong lol
Adam Zeis Jan 23, 2013 at 11:07 am
What's wrong with it? Looks like a perfect smiling frog to me.
Kat0908 Jan 23, 2013 at 1:30 pm
Thanks Adam, now all I can see is a smiling frog when I look at the logo! Lol :)
andrewmcwhirter Jan 23, 2013 at 10:59 am
I hope the logo on the new site redesign Crackberry is about to launch didn't change :)
aloofkid Jan 23, 2013 at 11:10 am
To all people criticizing Brian, please stop. He is a hardcore BlackBerry fan! I consider myself as a BlackBerry fan boy in the Philippines but I won't get a tattoo but I respect his dedication and balls that we don't have. So yeah, congrats Brain!
pick1eberry Jan 23, 2013 at 11:18 am
Brian you are one cool dude!....Congrats.
dandbj13 Jan 23, 2013 at 11:20 am
May we never again speak of crazy Apple fanatics. Next thing you know, BB fans will be standing in line to buy their device of choice.
D_shak Jan 23, 2013 at 12:01 pm
Depending on the release day, I plan to. Just to make a seen and help bb sales. Congrats Brian, you're nuts and hard core.
sandra_17 Jan 23, 2013 at 2:36 pm
LOL, I stood in line for the Tour (UGH!)!
Congrats Brian - you only live once, have as much fun on this planet as you can :)
thekidshop Jan 23, 2013 at 11:21 am
good job Brian! when do u pick up ur awesome new BB10 ? congrats on the win!
igotberryfever Jan 23, 2013 at 5:33 pm
Once they become available. Thanks
Innerchild Jan 23, 2013 at 11:21 am
Congrats Brian! So sorry about losing your grandfather... What a great dedication to honor him here on CB.com. Enjoy!!!
igotberryfever Jan 23, 2013 at 5:29 pm
Thank you!!!:)
djdonnyk Jan 23, 2013 at 11:23 am
He us nuts but headed in the right direction.
BBVegasGirl80 Jan 23, 2013 at 11:30 am
Congrats Brian! :-)
.
Double_J75 Jan 23, 2013 at 11:33 am
Congrats on the win! Now go show your american brothers what a true brand is! :)
Anthony Roberts 1985 Jan 23, 2013 at 11:34 am
R.I.P Herbert Geerdes!!!
igotberryfever Jan 23, 2013 at 5:43 pm
Thank you so much!!!
srmurray1 Jan 23, 2013 at 11:40 am
Congrats Brian. I think it looks great!!
XDrew42 Jan 23, 2013 at 11:51 am
Congrats Brian. However, not very creative....... @Kevin, Mine would have been a sweet stunt......you and me, a Bentley and the Daytona Speedway......geesh.....lol
Snowman888 Jan 23, 2013 at 11:52 am
what happens when bb11 comes out? /facepalm
LoganSix Jan 23, 2013 at 11:53 am
Oh well.... I wasn't up for permanent defacement of my body for a gadget.
Congrats.
KidAndroid Jan 23, 2013 at 11:59 am
I made this same offer to a few android sites & even samsung to get a Galaxy Note 2 & they all said no. Well screw them because I bought one myself. I would have done this for a BB10 device but Ive already got one coming & I can t wait.Super excited Canadian here.-KID ANDROID
kdna Jan 23, 2013 at 11:59 am
Contgrats
Marc_Paradise Jan 23, 2013 at 12:02 pm
My first thought was, "Wow, stupid."
My second thought is that if he's happy with it, and confident he'll still look back on it fondly 40 years from now... more power to him! Congrats on the win!
epinedas Jan 23, 2013 at 12:04 pm
That's passion for BB and CB! Congrats!!!!! Blackberry rules!
br3wnor Jan 23, 2013 at 12:06 pm
Lol, I'm from Middletown, he'll probably regret that tattoo
sklotz2000 Jan 23, 2013 at 12:22 pm
I Googled "insanely crazy", and the first hit was igotberryfever! :)
Josh Brolin Jan 23, 2013 at 12:33 pm
A sheppards dream,sheep who brand themselves. Seriously? We laughed at apple and their touch screen,we applauded samsung and their anti apple adds,we claimed apple was evil with html 5, we said apps were useless. Facetime what a joke.It goes on and on. I am ashamed to see some of us acting worse than all the fandroids and apple sheep out there. Lets get a grip. Pre ordered bb10 i hope it can replace my iphone 5, was a loyal bb user for many years until a few weeks ago.
FernCommodari Jan 23, 2013 at 12:34 pm
I salute Herbert! His grandson is SICK!
pkcable Jan 23, 2013 at 12:35 pm
At least he's not stuck with a Storm on his leg for the rest of his life!!!!!!!
misterBB84 Jan 23, 2013 at 12:39 pm
LMFAO SOOOOO CRAZY BUT COOL!!!! I live in Poughkeepsie,NY not far from Middletown. Its such a nice thing to see that my brother and I arent the only one's repping BlackBerry in Upstate New York. LONG LIVE BlackBerry!!!!!!
gees97 Jan 23, 2013 at 6:05 pm
I live in milford,PA about 15 mins from middletown. we should all unite one day lol. I get my haircuts and shop at the walmart over there. hey Brian Heffren if you see this post hit me up. I really thought i was the only blackberry fan in the tri state area
ILUMINATIUNDEAD Jan 23, 2013 at 12:43 pm
#YOLO #CRAYCRAY #DATSDAMOTTO #EERYDAY
susu222 Jan 23, 2013 at 12:51 pm
Thats one crazeee dude. He definitely deserve a prize for that .
Ha ha, for his sake , I just hope that BB wont suffer the same fate like some of our previously great Canadian companies like Nortel, ATI ...
w0lfgang Jan 23, 2013 at 1:11 pm
For everyone saying "loser" and "idiot" it's a small tattoo....would be an EASY cover. Not certain that I would have PAID $50 for this to get a $150 phone....but whatevs
soren203 Jan 23, 2013 at 1:37 pm
mistakes were made
uncaringbear Jan 23, 2013 at 1:42 pm
Oh dear, I guess the lessons learned from the Zune guy were forgotten by some.
G-bone Jan 23, 2013 at 1:58 pm
Congratulations, Brian - you deserve it!!
(sorry to hear about your grandfather )
#BB10Believe
Mr Gill Jan 23, 2013 at 1:59 pm
Ignore the negativity Brian, I think that shows true dedication. Now you're going to enjoy the phone even more so. Congratz!
pvpjohn Jan 23, 2013 at 2:15 pm
Crazy dedication Brian, nice job! Hard core dude! More importantly, sorry for the loss of your Grandfather, peace to you and your family.
FuzzyFish Jan 23, 2013 at 2:16 pm
He deserves the phone and prize pack. Hell give him both a X10 and the Z10 for his efforts lol.
BB_Bree Jan 23, 2013 at 2:22 pm
Wow, way to go Brian!!
bizzyqu Jan 23, 2013 at 2:25 pm
very nice, congrats haha
Austin Hodge Jan 23, 2013 at 2:38 pm
... Of all the submissions that they could have possibly chosen, they went with the most unoriginal and bland concept lacking even the slightest bit of creativity. Honestly, I had much higher hopes for CrackBerry.
Michelle Haag Jan 23, 2013 at 3:22 pm
We have 10 winners, this is the first of them.
panterarck Jan 23, 2013 at 7:11 pm
This isn't about creativity....it's about having a set of balls to get that done. Would you get those tattoos? Nope? Then don't criticize.
BionicKris Jan 23, 2013 at 3:13 pm
Congrats Brian. It looks great!
RIP Mr. Geerdes..
psarna Jan 23, 2013 at 3:27 pm
That's crazy and cool. Congrats Brian!
westfield88 Jan 23, 2013 at 3:29 pm
a true bb fan
kozmo68 Jan 23, 2013 at 3:36 pm
Congratulations Brian!
Michelle Haag Jan 23, 2013 at 3:46 pm
By the way, disrespectful comments will be removed. It's ok to not like it, but being rude and name calling is uncalled for.
:)
pvpjohn Jan 23, 2013 at 5:00 pm
Well said Michelle!
romulusiulian Jan 23, 2013 at 3:55 pm
This guy is crazy. He worths the phone. If you don't give one to him i will buy him one. He is ensain to do this.
I have only this to say UAU!
Houshinto Jan 23, 2013 at 4:01 pm
It seems so simple but it's something that not a lot of people, myself included, would ever do.
You deserve it!
Congrats!
Vic_Franklyn Jan 23, 2013 at 4:24 pm
Can you say D-E-D-I-C-A-T-I-O-N? Anyone who does something that insane to their body for a phone truly deserves it. Congratulations on the win LMAO.
________________________________________
I’d rather be a Black Sheep than an iSheep any day.
PICS Jan 23, 2013 at 4:44 pm
You WIN!!!
BBPandy Jan 23, 2013 at 4:50 pm
Your a braver man then me!
Congrats on the tatoo & the BB10 win :)
PJLips Jan 23, 2013 at 4:54 pm
Wow, now that's dedication! Definitely the no. 1 fan, congratz!
On another note, I'm very sorry for your loss. Herbert looks like a great guy.
RIP Herbert Geerdes.
Shanerredflag Jan 23, 2013 at 5:09 pm
Congrats on the win...well done!!
Bla1ze Jan 23, 2013 at 5:21 pm
Ha! That's hardcore for sure. Congrats!
Simon Sage Jan 23, 2013 at 5:22 pm
You crazy, Brian.
gees97 Jan 23, 2013 at 5:54 pm
yo thats my town haha. that tattoo shop is down the road from me what a coinsidence. GO CRACKBERRY!
misskalunji Jan 23, 2013 at 6:03 pm
Congrats, i believe it's well deserved.
91300zx Jan 23, 2013 at 6:20 pm
Got a bb tattoo for my love of bb over a year ago now for no prize. What's that say about a bb fan. Enough said......
igotberryfever Jan 23, 2013 at 6:20 pm
Thank you too all. I truly appreciate the respect for my grandfather. He was a great person and my best friend.
Too all that said congrats I also have to say thank you. I am truly dedicated to CB/BlackBerry! I have no regrets I love my tattoo as it represents 2 things I love BlackBerry10 and Crackberry!!!!!!!
Cracklen Jan 23, 2013 at 7:43 pm
Congrats Brian on your win !! !
Be safe on those towers...
And condolences to your family (and friends) on the loss of your grandfather !
RIM99 Jan 23, 2013 at 7:50 pm
Very cool Brian and congrats on winning, well deserved!
Lots of BB fans here in Binghamton NY:)
occ66 Jan 23, 2013 at 7:52 pm
Congrats on the Win & TaT, I drive by that place every weekend coming from Dingmans Ferry, PA
Rootbrian Jan 23, 2013 at 9:02 pm
Total hard core!!! Congratz for the winning! Enjoy it and stay hooked!! :D
SkinEgg Jan 23, 2013 at 10:13 pm
Congrats Brian! You are awesome!
marko868 Jan 23, 2013 at 10:48 pm
No no this isn't at all extreme...
Jimcmf Jan 23, 2013 at 11:40 pm
Kevin ..... your turn!
Get one on the forehead.
louboutins Jan 24, 2013 at 12:51 am
This is phenomenal. My hat's off to you!
louboutins Jan 24, 2013 at 12:51 am
For some reason it double-posted. Please disregard this one!
thatplaybookguy Jan 24, 2013 at 1:08 am
i so should have gone with my original idea of Punching a cop in the nuts for a Blackberry 10 phone.
gotchagain Jan 24, 2013 at 2:28 am
Congratulations on the win! Condolences on the loss of your grandfather. Very nice picture of him. I smiled when I looked at him and I know you always will too. Congrats again.
csmerchant Jan 24, 2013 at 6:02 am
Congratulations!!! Nothing succeeds like success and nothing compares to having won!!!
3hb78ftg Jan 24, 2013 at 9:02 am
congratulations on the win...cross your fingers that neither CB or BB change their logo...lol
Jimmy Tian Feb 6, 2013 at 7:57 pm
real BB fans