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BlackBerry Case Study: Gus* Design Group uses BlackBerry to grow their business

by Michelle Haag on 2 Jul 2011 03:53 PM
5
 
[ youtube video link for mobile viewing ]

I love seeing these BlackBerry customer case studies that show just how small & medium sized businesses are putting their devices to work and integrating them into daily operations. This video study on international furniture manufacturer Gus* Design Group Inc shows a few ways they seamlessly utilize the BlackBerry platform in their daily operations, from snapping pictures of random bits of inspiration to quality control, communications, and promotions via Twitter and Facebook.They use a BlackBerry PlayBook too, cool!

Source: BlackBerry BizBlog

Filed Under: News & Rumors; Tags: BlackBerry Case Study
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5 Comments

Posted by blackmoe Saturday, Jul 02, 2011 324 days ago

This is so sad that all RIM can say in a case study is that the phone has a camera and the playbook played a flash video of a piece of furniture spinning. Really, they need to step it up and get rid of their marketing firm that puts out this crap.

 
 
Posted by CSI Guy Saturday, Jul 02, 2011 324 days ago

This is the kind of video that needs to be put on the air for all to see. This is what will help sales!

 
 
Posted by blackmoe Saturday, Jul 02, 2011 324 days ago

No it isn't. It look pathetic again the competition's adds when describing the user experience. It boring. What part of that video actually makes you want to go out and buy one if you are sitting on the fence?

 
 
Posted by AgentScribe Saturday, Jul 02, 2011 324 days ago

the only thing that really stood out in this ad was the security, but even that important aspect didn't resonate. i like BB ads only because I love bb. If I was anybody else, though, i would hardly notice this commercial.

 
 
Posted by andrew3306 Monday, Jul 04, 2011 323 days ago

Hey RIM it's the PDF reader stupid! I can't be believe I returned a Playbook for something this dumb.