RIM is really ramping up their "Be Bold" campaign going into 2012. We've seen plenty of Be Bold-ness around on Twitter and the like so far, and now they have rolled out some new commercials as well. Much like their BBM and Love What You Do series of ads, the Be Bold commercials show off BlackBerry users putting their phones to use in daily life. These are the first in what we expect are many Be Bold ads to come. Some are new while a few are older ads that have just been "boldified". Check out more after the break!
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BlackBerry Advertising Service shutting down June 16
The BlackBerry Advertising Service, which offered developers a way to integrate ads in BlackBerry 10 applications, will be shutting down on June 16, or two months from today. The company launched the service in September 2010. In a blog post today, BlackBerry said it was ending its ad service as part of its overall efforts to "realign our focus and activities to support enterprise...
Virgin Atlantic to show off BBM on in-flight ads
Seeing advertising for BBM seems to be pretty thin on the ground as far as I can tell - unless I'm missing something. The word on the street is that the following video was created by UK design company Pope Wainwright for use on Virgin Atlantic flights. We haven't really seen any videos of this sort used by airlines in the past, but this one is a real gem. From the Pope Wainwright...
BlackBerry Taiwan Z10 ad is great but we might be a little biased
When it comes to the BlackBerry ads being run in North America, there has been plenty of talk about how they could be better improved. Now, I'm not overly familiar with how ads are run in Taiwan but one video posted in the CrackBerry Forums from BlackBerry Taiwan certainly got my attention for several reasons. It hooked me by playing off a 'The Devil wears Prada' story line, then got...
Race day for Team BlackBerry at the British Formula 1
The Mercedes AMD Petronas (A.K.A. Team BlackBerry) team are off to a flying start prior to the race today. In the qualifying round Lewis Hamilton took 1st. place followed by Nico Rosberg to ensure the team will be at the front of the grid - so fingers crossed we are in with a fighting chance of getting on the podium once again. You've probably noticed the above Story Maker video. I was...