BlackBerry 10 heralds a new dawn for apps on BlackBerry. Prior to the launch, BlackBerry employees tirelessly worked with the developers, both established and new, to bring the applications to their next generation platform. The result was been nothing short of outstanding. Rich, smooth, and fast 3D games populate the central marketplace, BlackBerry World. Functional apps are also available in a wide variety of categories, including finance, location, news, photography, health, audio, social, and plenty of others.