Best Buy begins accepting orders for BlackBerry PlayBook today

By Bla1ze on 22 Mar 2011 04:57 am EDT
Best Buy U.S now taking pre-orders for the BlackBerry PlayBook

Press Release

Best Buy Begins Accepting Orders For BlackBerry PlayBook Today

Minneapolis, MN and Waterloo, ON - Customers eagerly awaiting the BlackBerry® PlayBook™ tablet can begin placing their orders today. Research In Motion (RIM) (NASDAQ: RIMM; TSX: RIM) and Best Buy (NYSE: BBY), a preferred retailer for the BlackBerry PlayBook, today announced the pricing and launch date for the highly anticipated tablet in the U.S. and Canada.

The BlackBerry PlayBook with Wi-Fi will come in three models, featuring 16GB, 32GB or 64GB of storage at $499, $599 and $699 respectively.  It is scheduled to be available from all Best Buy stores and Best Buy Mobile stores in the US, as well as Best Buy and Future Shop* stores in Canada, on April 19. Customers in the US and Canada can place their orders beginning today by visiting their local Best Buy, Best Buy Mobile or Future Shop store or by ordering on-line (after 8am ET) at:

U.S. –

Canada -  or

"Previews of the BlackBerry PlayBook have generated tremendous excitement and we know that customers are eager to get their hands on one," said Craig McLennan, Regional Managing Director, North America, Research In Motion. "We share that excitement and we are very pleased to announce that customers can begin placing their orders with Best Buy today."

“Tablets are becoming a bigger part of our business everyday and the launch of the BlackBerry PlayBook will heighten the level of excitement in this category,” said Scott Anderson, head of merchandising for Best Buy Mobile. “RIM has a tremendous history of producing great mobility products for our customers and we are excited to help launch the BlackBerry PlayBook.”

BlackBerry PlayBook is the world’s first professional-grade tablet. It features an ultra-portable design and delivers industry leading performance, uncompromised web browsing with support for Adobe® Flash® Player 10.1, true multitasking, HD multimedia, advanced security features, out-of-the-box enterprise support and a robust development environment.

BlackBerry PlayBook Specifications

  • 7" 1024x600 WSVGA capacitive LCD touch screen
  • Ultra-portable at less than a pound and less than one-half inch thick: 0.9 lbs (425g) and 5.1” x 7.6” x 0.4” (130mm x 194mm x 10mm)
  • 1 GHz dual-core processor
  • BlackBerry® Tablet OS with support for symmetric multiprocessing
  • MP3, AAC and WMA audio playback
  • Support for high resolution video playback (H.264, MPEG4, WMV)
  • 1080p HDMI output
  • Dual 1080p HD cameras for video conferencing and video capture (3MP front and 5MP rear)
  • 1 GB RAM memory
  • Up to 64 GB internal storage (16, 32 and 64 GB models)
  • GPS, Orientation Sensor (Accelerometer), 6-Axis Motion Sensor (Gyroscope), Digital Compass (Magnetometer)
  • Stereo speakers and stereo microphones
  • Wi-Fi® (802.11 a/b/g/n) connectivity
  • Bluetooth® 2.1+EDR support

For more information about the BlackBerry PlayBook tablet, please visit

About Research In Motion

Research In Motion (RIM), a global leader in wireless innovation, revolutionized the mobile industry with the introduction of the BlackBerry® solution in 1999. Today, BlackBerry products and services are used by millions of customers around the world to stay connected to the people and content that matter most throughout their day. Founded in 1984 and based in Waterloo, Ontario, RIM operates offices in North America, Europe, Asia Pacific and Latin America. RIM is listed on the NASDAQ Stock Market (NASDAQ: RIMM) and the Toronto Stock Exchange (TSX: RIM). For more information, visit or

About Best Buy Mobile

Best Buy Mobile was founded in 2006 with a goal of changing the way consumers shop for and purchase mobile phones in America. Today, Best Buy Mobile is in every Best Buy store and also has 178 Best Buy Mobile specialty stores around the country. Best Mobile features one of the largest selections of carriers, handsets and accessories available anywhere. Employees undergo at least 80 hours of intensive training, as well as continuing education on mobile phone technology and trends to help customers get the most of their mobile phones. For more information about Best Buy Mobile, visit or

About Best Buy Co., Inc.

With operations in the United States, Canada, Europe, China, Mexico and Turkey, Best Buy is a multinational retailer of technology and entertainment products and services with a commitment to growth and innovation. The Best Buy family of brands and partnerships collectively generates more than $49 billion in annual revenue and includes brands such as Best Buy; Best Buy Mobile; Audiovisions; The Carphone Warehouse; Future Shop; Geek Squad, Jiangsu Five Star; Magnolia Audio Video; Napster; Pacific Sales; and The Phone House. Approximately 180,000 employees apply their talents to help bring the benefits of these brands to life for customers through retail locations, multiple call centers and Web sites, in-home solutions, product delivery and activities in our communities. Community partnership is central to the way Best Buy does business. In fiscal 2010, Best Buy donated a combined $25.2 million to improve the vitality of the communities where their employees and customers live and work. For more information about Best Buy, visit

* Future Shop stores operate as a division of Best Buy Canada Ltd., a wholly-owned subsidiary of Best Buy Co., Inc.

The BlackBerry and RIM families of related marks, images and symbols are the exclusive properties and trademarks of Research In Motion Limited.  RIM, Research In Motion and BlackBerry are registered with the U.S. Patent and Trademark Office and may be pending or registered in other countries. Wi-Fi is a registered trademark of the Wi-Fi Alliance. All other brands, product names, company names, trademarks and service marks are the properties of their respective owners. RIM assumes no obligations or liability and makes no representation, warranty, endorsement or guarantee in relation to any aspect of any third party products or services.

Forward-looking statements in this news release are made pursuant to the "safe harbor" provisions of the U.S. Private Securities Litigation Reform Act of 1995 and applicable Canadian securities laws.  When used herein, words such as "expect", "anticipate", "estimate",  "may",  "will", "should", "intend," "believe", and similar expressions, are intended to identify forward-looking statements.  Forward-looking statements are based on estimates and assumptions made by RIM in light of its experience and its perception of historical trends, current conditions and expected future developments, as well as other factors that RIM believes are appropriate in the circumstances.  Many factors could cause RIM's actual results, performance or achievements to differ materially from those expressed or implied by the forward-looking statements, including those described in the "Risk Factors" section of RIM's Annual Information Form, which is included in its Annual Report on Form 40-F (copies of which filings may be obtained at or  These factors should be considered carefully, and readers should not place undue reliance on RIM's forward-looking statements.  RIM has no intention and undertakes no obligation to update or revise any forward-looking statements, whether as a result of new information, future events or otherwise, except as required by law.

Reader comments

Best Buy begins accepting orders for BlackBerry PlayBook today


The days are ticking and it finally feels like this device is ready to roar at the public. Pretty exciting stuff...

Just ordered mine and I'm pretty excited. Wish I could have ordered the 32 or 64GB version but I will when they are available. My company is paying and I will be ordering 5 for the management team. Naturally I will be saving the best for me :)

BB shows all three versions available. You have to follow the "tablets" link, not the link for the 16GB version.

Cant wait, still waiting on pricing structure for UK.

Do you thing it will be £499 here or £306 at todays exchange rate?

Only heard of 3UK having it.

Exchange rates never work out in our favour.

After tax etc, by coincidence it'll probably be £499 or more.

so are they doing any more displays of this to the public (instead of conventions/exhibitions).

I'd like to see the final os in action and showing me more of why I should consider getting a tablet to complement my phone and my pc - after all, a few fancy apps and a touchscreen isn't enough for me to fork out a few hundred dollars no matter how intuitive the UI seems to be, it's not like it'll be coming onto my pc anytime soon either considering I can do quite a lot on my netbook already.

Still it's good to see pre-orders finally happening.

I'm assuming it'll support divx yeah? hopefully subtitle support and the MKV container if we're lucky? probably not haha!

At least you can add the gyroscope and Magnetometer to the specs comparison a crackberry post a while back.

Shame these specs don't tell me a rough guide on the battery life or if it supports USB HOST (considering its not coming with SD integration)

Don't care much for the bragging, I'll leave that to the ipad owners (lol). how about Order early, Get it a week earlier :P

I second that for sure. I have a hunch there will be more "touch and play" events for the general public when they start rolling out the red carpet for this device with the partnered carriers (eg. Sprint and whoever else).

That seems to be the biggest question get a tablet or not? Is this a global phase? Do we buy it because it looks cool and has awesome functions? Is it a waste of money? Probably, lol. Let's just enjoy the ride I guess :)

Although, I have to say, sometimes it feels like when Apple sneezes the whole world sneezes with them.

Go ahead folks, pre-order a $500+ toy you never even had a chance to play with. I'm very dissappointed with the prices. I thought RIM would provide a cost-friendly tablet... Wrong!!!

It's no more expensive than any other tablet. It would have been nice if it was $50 cheaper but when the competition is selling their tablets (7 inch or larger) for the same price, why shouldn't they do it too.

And when did anyone besides bloggers get to play with the ipad or xoom before launch. And yet I am sure that you got a chance to play with the device of your choice before hand, NOT. That has to be the dumbest statement ever.

just marketing speak just like retina display.

Pretty much them touting that the playbook will have the security and software ready for businesses to integrate into their systems i.e it's not a toy and won't look like one. It's not like its some special alloy or anything. :P

Hi @kevinnugent,

Alex from RIM here. When we mention professional-grade, we’re talking about features that make the PlayBook powerful enough to be used by any busy professional, while providing an exceptional and easy to use experience for all consumers.

For example, the PlayBook’s dual-core design incorporates Flash 10.1 and HTML 5.0 to connect you to all the sites, videos, games and content on the web — with no exceptions and without a loss in quality or functionality — all on a crystal-clear 7-inch display. Meanwhile, the PlayBook’s QNX-powered BlackBerry Tablet OS, coupled with a 1GHz dual-core processor and 1 GB of RAM, allows for faster app loading, web page rendering and the true multitasking you mentioned, with apps running at full speed – not suspended – in the background.

To pre-order the BlackBerry PlayBook you can go to Best Buy online or stop by a Best Buy store near you today.

Alex, RIM Social Media Team

Hi alex, hope you can give us status of the preorder quantity for Blackberry playbook tomorrow if possible

Ok - I'm a little annoyed. I pre-ordered from BestBuy but others who purchased from Staples indicated that they are going to get their 10 days earlier. Not cool!!

I expect a 10" version by the end of the year which I will happily pick up at that time. I plan on owning a 7" 4g (just pre-ordered wifi which I will give to an employee once the 4g is available). I currently own a Galaxy Tab and it is truly portable. I take it with me everywhere. I even drop it in the back pocket of my jeans. There is no way I can do that with a 10" tablet. However, once the 10" playbook arrives, I will get that as well but that will be for vacations, on the plane, at home etc but as soon as I leave my house for fun, the 7" is the one for me.

I'm not sure actually, need to play with one before I decide on which to get. If the 7" feels perfect for me, then I'll get that instead. Besides I don't like carrying expensive electronics on piblic places, not very safe when it comes to that at where I live haha.

I've had both 7" and 10" tablets in my hands, and 10" is far too big. If I was only going to use this on the couch while watching TV then 10" would be OK, but I want it to be portable...

Can't believe this is releasing so much later than April 10th. Guess 4 weeks to wait now. Think RIM is not serious about competing in the tablet space. Even the Xoom will release in Canada way before the Playbook releases. Just all seems really strange.

Dude, just pre-order the darn thing. RIM is very serious. I'm quite certain that they did all they could to get this device to market. Now we can help RIM by talking up this awesome device to our friends, colleagues, family etc.

If the estimated arrival date is April 19th... that means that without the 5-7 days of shipping, the playbook would be available around April 12! :D

at too.

Pre-order your Blackberry Playbook by April 8th, 2011 to reserve one of these limited quantity tablets. Product will ship within 3 business days of receiving it from the vendor. Expected delivery: 1 - 3 business days. Your credit card will be charged atshipment.

I just tried to pre-order and it is only allowing for you to pre-order the 16gb -- I want the 32gb! (I wanted the 4G but I can't wait so wifi will have to do, but not a 16gb!) -- I'll be checking....update soon. I hope. does have all three tablets...I'll wait a bit more for BestBuy to update, otherwise I'm preordering at

What's the diff going to be with this version of the playbook and the one they're advertising on which they say is the 4g. ??????? Why wouldn't they release it right away ?

I won't believe it until i see it! no pre order for me. I don't think it exist! they made 4 and keep showing them. isn't it funny that the zoom will be out first and NOW you can pre-order your blackberry. Iam hardcore bb but this tablet thing really has aggravated me to death.

I dont know for you guys but on the website, when you go to the playbook's page, in the Product feature section, it states "Enjoy face-to-face video calls with dual cameras, or snap great shots. Plus, with micro USB, micro HDMI, micro SD and Bluetooth connectivity options..."
Is it a typo or a mistake on Best Buy behalf or does the PB does have micro SD slot??????

Pre-order is in at Staples.
Gives a range of arrival dates...end of March to April 7th!
Don't hose me Staples!! I'm jonesing for some Playbook.

Decisions... decisions... Best buy has it listed as shipping april 17th or Staples with an april 7th release date.
Nobody has the accessories listed, so crackberry it is, at least that decision was easy. :)

It's saying that now for some reason. When I was on there earlier, it said $499, $599, and $699. Something's wrong with their site.

Do a search for 'Playbook' and the proper prices come up. Seems to be an error since they added the Playbook to their landing page.

Please dont crucify me if this is a dumb question.

But I have followed the PB since it was a diagram only (no pics) and i remember some questions if it could browse the internet while tethering. Sooooo....

Scenerio: I'm sitting in a corn field (no Wifi) and tethered to my Storm2....can I accomplish all the IT functions? Oh and for all the smarty pants out there....YES the corn field is in 3G area.

Oh, and i bought a Samsung Galaxy to tide me over the last month....IT SUX! Im gonna use it as a MP3 player when i go jogging (strap it on my upper thigh)...

Thanks....Love this site!

I already pre order it at Best Buy, been the first one in Puerto Rico to do it :D Thanks to crackberry they knew that Best Buy is pre saling it... LOL
And yes, is just the 16GB version... lets see if we can change it onces arrive.

Quick question, to get email on this do I have to Blackberry Connect or tether it to my blackberry. Or can I get standalone email? anyone know?

I wish I'd waited for Amazon... I ordered it from Best Buy not remembering that I'd have to pay sales tax that way... Doh!

I've been waiting a LONG time for this! Went to BestBuy to preorder a 32 gig, but they were only taking preorders for the 16. So the kid helped me preorder it online. Can't wait to get it in my hands!!!

I just now ordered the 32GB unit, will get the quick charge dock and 'envelope' style sleeve later.

I hope it gets here on the 19th (or before)!

Just ordered the 64GB version after I noticed there is no micro sd card slot ... I want to get the most storage out of the gate! :) can't wait!