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Action now has a symbol, but does the symbol have a name?

The BlackBerry....
By Kevin Michaluk on 13 Aug 2012 12:59 pm EDT

Do you have a better name for this symbol than the BlackBerry "splat"? Leave a comment with your suggestion and you could win a sweet prize!

If you're a BlackBerry user, you know the symbol in the image above. It's the graphic layered on top of application icons on the the BlackBerry homescreen, letting you know new messages have arrived in those apps.

For BlackBerry users, it's a powerful symbol. When you see it, it's hard to avoid clicking on it. You just have to take action and check what messages have come your way. But what's the name of this BlackBerry symbol?

Throughout the world... throughout history... powerful symbols typically have names associated with them. It only makes sense that this symbol for BlackBerry be given a proper name. This is especially true considering we are seeing the symbol show up in BlackBerry advertising. In India, BlackBerry launched a new Action Starts Here marketing campaign that puts a lot of emphasis on this symbol. 

Unofficially, I know Research In Motion employees have historically referred to this symbol as the "splat". Splat is definitely descriptive and fits with the basic look of the graphic (see google image search). It's also fitting given that it's typically splat on top of other icons. But... there's just something about the word splat that comes across as less than ideal for the name of a powerful symbol that represents Action. So I think it's time CrackBerry Nation weigh in with some suggestions as to what this symbol should be referred to as.

Question of the Week: What would you call the symbol in the image above? Leave a comment with your suggestions! We'll do a follow up post soon with our favorites and give away a sweet prize to our favorite of the bunch! 



Call it the Do symbol. Simple.


harryfang: what anout "blackman"? blackberry +the symbol look like a man. Or Blackstar!


How about The splick or spleck? Don't know why, just sounds less lame than some of the other names I've heard :).


lookin' at it i thought stickman, but then to be more all gender ..homo sapien but then decided on just "Sapien", which allegedly in english is latin for ... wise, sensible . . . .

Blackberry 'Sapien !


call it "T !" , for ' Take !' :)


Star - A start of new beginning!


ACTION is what it is. :D


Shout, because it screams at you to look! Michele


What about the BB NM ... short for new message. Or what about BB Ting (like the sound) sounds soo jamaican though...


Blackberry Star..

Mark Anthony Wagan
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